Delta Airlines · Delta Privacy Policy · View original document ↗

Combining Personal Data for Profiling

High severity High confidence Explicitdocumentlanguage Common · 280 of 352 platforms
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This analysis describes what Delta Airlines's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Delta Airlines constructs preference profiles by combining multiple categories of personal data, which shapes the products and services presented to individual users.

Consumer impact (what this means for users)

Delta Airlines may build a profile of your likely preferences by combining your travel history, past transactions, and communications with other data it already holds about you.

How other platforms handle this

ZipRecruiter Medium

We will only use your Personal Data to provide services directly to you...and/or to provide services to you on behalf of our clients...except as otherwise described in this Privacy Policy or with your consent.

Glassdoor Medium

We may use your personal data to conduct research...we conduct and publish research about the labor market, the economy, job opportunities, jobseeker and employee behaviors...

MyFitnessPal Medium

We use your personal information to send you newsletters and other promotional communications, including information about MyFitnessPal's new offerings, features, offers, events, webinars, and other information.

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▸ View Original Clause Language DOCUMENT RECORD
"
tailor our products and services for you, including anticipating your likely preferences based on information concerning your previous travel with us, previous transactions, or communications with us, any of which we may combine with other information we have about you

— Excerpt from Delta Airlines's Delta Privacy Policy

Applicable regulations

EU AI Act
European Union
CCPA/CPRA
California, USA
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union

Provision details

Document information
Document
Delta Privacy Policy
Entity
Delta Airlines
Document last updated
May 5, 2026
Tracking information
First tracked
May 7, 2026
Last verified
May 9, 2026
Record ID
CA-P-051123
Document ID
CA-D-00629
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
8457cf035cfa0c5237d80b10b4c903590ea2ec5f3361da5dd4a6cf53812f2c41
Analysis generated
May 7, 2026 05:33 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Delta Airlines
Document: Delta Privacy Policy
Record ID: CA-P-051123
Captured: 2026-05-07 05:33:19 UTC
SHA-256: 8457cf035cfa0c52…
URL: https://conductatlas.com/platform/delta-airlines/delta-privacy-policy/provision/CA-P-051123/combining-personal-data-for-profiling/
Accessed: July 13, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Delta Airlines's Combining Personal Data for Profiling clause do?

Delta Airlines constructs preference profiles by combining multiple categories of personal data, which shapes the products and services presented to individual users.

How does this clause affect you?

Delta Airlines may build a profile of your likely preferences by combining your travel history, past transactions, and communications with other data it already holds about you.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 280 platforms. See the full comparison.

Is ConductAtlas affiliated with Delta Airlines?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Delta Airlines.