9 Total
2 High severity
6 Medium severity
1 Low severity
Summary

This document establishes Bumble's practices for collecting, using, and sharing personal information from users of its dating application and websites. Bumble collects sensitive data categories including precise geolocation, biometric identifiers for verification purposes, photographs submitted for identity verification, device information, and message content, with authorization to share this information with third-party service providers, affiliated entities, and government bodies in response to legal process. Users located in California, the EU, and the UK are granted specific rights to access, correct, delete, and export their personal data, exercisable through the application settings or Bumble's support contact mechanism.

Technical / Legal Breakdown

This document is Bumble Group's global privacy policy, governing the collection, use, storage, and disclosure of personal information by Badoo Trading Limited and Bumble Trading LLC across the Bumble mobile application, desktop version, and associated websites, with GDPR cited as a primary legal framework and Bumble positioned as data controller. The policy states it collects a broad range of data categories including registration details, geolocation, device identifiers, biometric data (for profile and ID verification), purchase information, message content, photo metadata, and linked social media data, and the terms authorize use of this information for matching algorithms, moderation, service delivery, marketing, fraud prevention, and legal compliance. Notably, the policy discloses collection and processing of biometric data through profile and ID verification features, a category subject to heightened legal requirements in several US states (including Illinois BIPA and Texas CUBI) and under GDPR Article 9 as a special category; the policy also acknowledges use of automated decision-making including profiling, and discloses that user data may be transferred internationally outside the EEA under standard contractual clauses or other approved transfer mechanisms. The policy engages GDPR, UK GDPR, CCPA/CPRA for California residents, and potentially Illinois BIPA and other US state biometric privacy statutes, with enforcement exposure distributed across the ICO (UK), EU supervisory authorities, California Privacy Protection Agency, and US state attorneys general. Material compliance considerations include the lawfulness of biometric data processing under both GDPR and US state law, the adequacy of consent mechanisms for special category data, and the sufficiency of disclosed cross-border data transfer safeguards.

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4 important changes detected

5 versions captured · Last updated: May 2026

May 30, 2026

medium
What changed Bumble added disclosure language describing BeePitched, a new feature that allows users and non-users to create and share personalized 'Pitches' about others. The updated privacy policy now states that BeePitched processes names, phone numbers, photos, pitch content, reports, and related technical information from pitch creators, contributors, subjects, and devices. This information is used to operate the feature, moderate content, investigate reports, and prevent misuse, with access restricted to pitch subjects, invited contributors, authorized Bumble personnel, and service providers.
Why this matters Bumble's updated privacy policy discloses that the new BeePitched feature processes personal data including names, phone numbers, photos, and pitch content from users and non-users. According to the policy, this information is used to operate the feature, moderate content, investigate reports, and prevent misuse. Access to pitches is limited to pitch subjects, invited contributors, authorized Bumble personnel, and service providers. The disclosure establishes what data the feature collects and how it is used, but does not describe user controls or settings for opting out of being featured in a pitch.
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What changed Bumble removed a reference to UK servers from its privacy policy on April 19, 2026. The policy previously stated the company's network includes servers in the US, UK, and EU; it now says servers are in the US and EU only. This change may affect how UK users' data is stored and processed.
Why this matters Bumble's privacy policy previously disclosed that the company operates servers in the US, UK, and EU. The updated policy removes the UK from this list, stating only US and EU servers. For UK-based users, this change may alter where personal data is actually stored and processed, which can affect data protection rights and latency. UK users may want to review the updated privacy policy to understand the new data storage arrangements and determine whether they align with their privacy expectations.
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March 21, 2026 medium

Bumble removed the UK from its list of server locations in its privacy policy. The updated language now states the network includes servers in the US and the EU, whereas …

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March 19, 2026 low

Bumble updated its privacy policy on March 19, 2026 to specify that its network infrastructure includes servers located in the US, UK, and the EU, rather than the previous statement …

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Recent Provision Changes May 30, 2026

Added (2)
Message and Communication Content Collection Medium

New explicit provision disclosing that message and communication content is collected and processed, a significant privacy consideration for dating app users.

Policy Update and Notification Mechanism Low

New provision explicitly stating policy change procedures and notification methods, establishing transparency around future policy modifications.

Removed (3)
Law Enforcement and Legal Process Disclosure

Removal of explicit provision on law enforcement disclosure practices could indicate either integration into broader data sharing sections or reduced transparency on government data requests.

Data Retention Policy

Removal of dedicated data retention provision eliminates explicit user visibility into how long personal information is maintained, a key privacy protection.

Corporate Transaction Data Transfer

Removal of corporate transaction disclosure eliminates transparency on data handling during mergers, acquisitions, or asset sales, reducing user control notification.

Modified (7)
Biometric and ID Verification Data Collection

Previous version had no excerpt; current version now provides specific detail that biometric data is collected for ID verification purposes.

Geolocation Data Collection

Severity downgraded from 'high' to 'medium' and provision renamed from 'Precise Geolocation Data Collection' to 'Geolocation Data Collection,' suggesting reduced emphasis on precision tracking.

Automated Decision-Making and Profiling

Provision renamed from 'Algorithmic Profiling and Automated Matching' with added section reference 'Our Use of Algorithms' providing more specific policy documentation.

Third-Party Data Sharing with Service Providers

Severity downgraded from 'high' to 'medium' and reframed from 'Third-Party Advertising Data Sharing' to 'Third-Party Data Sharing with Service Providers,' narrowing scope from advertising to service assistance.

Cross-Border Data Transfers

Previous version had no excerpt; current version provides section reference with explicit focus on handling and storage procedures.

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High — 2 provisions
Medium — 6 provisions
Low — 1 provision

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Cross-platform context

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Mapped Governance Frameworks

BIPA
Illinois, USA
View official text ↗
CCPA/CPRA
California, USA
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Connecticut Data Privacy Act Amendments
US-CT
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CAN-SPAM
United States Federal
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FTC Act Section 5
United States Federal
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GDPR
European Union
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Indiana Consumer Data Protection Act
US-IN
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Kentucky Consumer Data Protection Act
US-KY
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UK GDPR
United Kingdom
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Universal Opt-Out Mechanism Expansion 2026
US
View official text ↗
VPPA
United States Federal
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Archival ProvenanceSource & Archival Record
Last Captured June 14, 2026 00:38 UTC
Capture Method Automated scheduled archival capture
Document ID CA-D-000226
Version ID CA-V-003819
SHA-256 141cb48a0bf984df3d59b42d0e785d9d783576f30090d158c2f67a2c08d72434
✓ Snapshot stored ✓ Text extracted ✓ Change verified ✓ Hash verified

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