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The updated guidelines do not directly affect end users of apps, but they establish new requirements for developers submitting apps to the App Store. Developers must now provide regulatory documentation for apps requiring approval, implement content moderation safeguards for user-generated content and AI content creation platforms, and ensure all app information and creative assets meet specific accuracy and appropriateness standards. Developers who fail to implement safeguards or remediate violations after notice may be considered in violation of the Developer Code of Conduct, potentially resulting in app removal or account termination.
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"Apps must respect the user's permission settings and not attempt to manipulate, trick, or force people to consent to unnecessary data access.Excerpt from Apple's App Store Review Guidelines
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
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The clause states: “Apps must respect the user's permission settings and not attempt to manipulate, trick, or force people to consent to unnecessary data access.”
ConductAtlas has identified this type of provision across 276 platforms. See the full comparison.
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