This analysis describes what Apple's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This requirement ensures that users can locate an app's privacy policy at two distinct points—before downloading and while using the app—making privacy disclosures universally available.
The updated guidelines state that developers must ensure kids receive age-appropriate experiences within their apps and must remove user-generated content that violates the guidelines, terms of service, or community standards. Under the revised policy, if Apple identifies policy-violating content, the developer will be asked to remove it and provide a compliance improvement plan. Based on the developer's response, the app may be removed from the App Store until compliance is demonstrated. This establishes a formal escalation pathway where developer inaction or inadequate remediation can result in app suspension or removal.
View change record →Users are entitled to find a privacy policy link both on an app's App Store listing and within the app itself, in a location that is easily accessible.
How other platforms handle this
the Receiving Party shall (other than to the extent prohibited by law) provide prior written notice to the Disclosing Party and reasonably cooperate...with any efforts by the Disclosing Party to contest or limit such disclosure requirement
if Customer, directly or through a third party, conducts or publicly discloses the results of an Assessment, (i) the disclosure must include all information necessary to replicate the Assessment
your Review must clearly disclose any "material connection" you may have with Grubhub or the Merchant
"All apps must include a link to their privacy policy in the App Store Connect metadata field and within the app in an easily accessible manner.Excerpt from Apple's App Store Review Guidelines
Get the research letter
Companies change their terms quietly. We read every version and catch what actually changed. One email a week on the changes that matter and what they mean.
This requirement ensures that users can locate an app's privacy policy at two distinct points—before downloading and while using the app—making privacy disclosures universally available.
Users are entitled to find a privacy policy link both on an app's App Store listing and within the app itself, in a location that is easily accessible.
ConductAtlas has identified this type of provision across 272 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Apple.