Provision record
Apple App Store · Apple Developer Agreement · View original document ↗

Add to Apple Wallet Guidelines restrict button usage

Medium severity High confidence Explicit document language Common · 281 of 352 platforms

Key Facts

What does Apple App Store provide guidance on including in apps, web pages, and emails, as well as using on printed materials?
Apple App Store provides guidance on including 'Add to Apple Wallet' buttons in apps, web pages, and emails, as well as using the badge on printed materials.
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This analysis describes what Apple App Store's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Developers and publishers must follow designated guidance when displaying 'Add to Apple Wallet' buttons and badges, covering multiple distribution surfaces including print.

Clause Stability Stable

0
Changes
3
Months Monitored
Jul 10, 2026
First Seen
Jul 10, 2026
Last Seen
This clause type exists across 4244 other provisions on other platforms.

Consumer impact (what this means for users)

The guidance constrains how developers may present the 'Add to Apple Wallet' button to users across digital and physical channels.

How other platforms handle this

Atlassian Medium

interfere with or circumvent Product usage limits or Scope of Use restrictions

Tinder Medium

You may not display any personal contact, banking, or peer-to-peer payment information, whether in relation to you or any other person (for example, names, home addresses or postcodes, telephone numbers, email addresses, URLs, credit/debit card...)

Perplexity AI Medium

You agree that Promotional Codes: (a) must be used in a lawful manner; (b) must be used for the intended audience and purpose; (c) may not be duplicated, sold or transferred in any manner...

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
Guidance on including "Add to Apple Wallet" buttons in your apps, web pages, and emails, as well as using the badge on printed materials.

Excerpt from Apple App Store's Apple Developer Agreement

Applicable regulations

CFAA
United States Federal
DSA
European Union

Provision details

Document information
Document
Apple Developer Agreement
Entity
Apple App Store
Document last updated
May 5, 2026
Tracking information
First tracked
May 11, 2026
Last verified
July 9, 2026
Record ID
CA-P-053801
Document ID
CA-D-00668
Evidence Provenance
Source URL
https://developer.apple.com/terms/
Wayback Machine
View archived versions →
Content hash (SHA-256)
e6b0a134ff042c8f7a256f4e0c6dd71e1d42fc087c9d960521bbbff01169b876
Analysis generated
May 11, 2026 05:45 UTC
Methodology
analyze_document-v2-grounded.3
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Apple App Store
Document: Apple Developer Agreement
Record ID: CA-P-053801
Captured: 2026-05-11 05:45:31 UTC
SHA-256: e6b0a134ff042c8f…
URL: https://conductatlas.com/platform/apple-app-store/apple-developer-agreement/provision/CA-P-053801/add-to-apple-wallet-guidelines-restrict-button-usage/
Accessed: Aug. 18, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories
Acceptable use

Other risks in this policy

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Frequently Asked Questions

What does Apple App Store's Add to Apple Wallet Guidelines restrict button usage clause do?

Developers and publishers must follow designated guidance when displaying 'Add to Apple Wallet' buttons and badges, covering multiple distribution surfaces including print.

How does this clause affect you?

The guidance constrains how developers may present the 'Add to Apple Wallet' button to users across digital and physical channels.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 281 platforms. See the full comparison.

Is ConductAtlas affiliated with Apple App Store?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Apple App Store.