Apple App Store · Apple Developer Agreement · View original document ↗

Apple Pay Marketing Guidelines govern payment promotion

Medium severity High confidence Explicitdocumentlanguage Common · 284 of 352 platforms
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This analysis describes what Apple App Store's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Developers cannot freely promote Apple Pay support in any manner they choose; they must follow Apple App Store's designated guidance when doing so.

Consumer impact (what this means for users)

The guidance shapes how and in what form developers may present Apple Pay as a payment option to users.

How other platforms handle this

Affirm Medium

You will not use the Services to make payment(s) on an existing Affirm loan(s). Unless otherwise expressly permitted by Affirm, you will not use the Services for the purpose of payment for an existing loan(s) or line of credit from another institution.

NotebookLM Medium

You will comply with Service-specific notices if applicable, such as any warnings not to input sensitive or confidential information.

McDonald's Medium

Please take steps to secure your access credentials such as login name and password, and do not share them with anyone.

See all platforms with this clause type →

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▸ View Original Clause Language DOCUMENT RECORD
"
Guidance on letting your customers know that you support Apple Pay.

— Excerpt from Apple App Store's Apple Developer Agreement

Applicable regulations

CFAA
United States Federal
DSA
European Union

Provision details

Document information
Document
Apple Developer Agreement
Entity
Apple App Store
Document last updated
May 5, 2026
Tracking information
First tracked
May 11, 2026
Last verified
July 9, 2026
Record ID
CA-P-053799
Document ID
CA-D-00668
Evidence Provenance
Source URL
https://developer.apple.com/terms/
Wayback Machine
View archived versions →
Content hash (SHA-256)
e6b0a134ff042c8f7a256f4e0c6dd71e1d42fc087c9d960521bbbff01169b876
Analysis generated
May 11, 2026 05:45 UTC
Methodology
summarize_document-v8
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Apple App Store
Document: Apple Developer Agreement
Record ID: CA-P-053799
Captured: 2026-05-11 05:45:31 UTC
SHA-256: e6b0a134ff042c8f…
URL: https://conductatlas.com/platform/apple-app-store/apple-developer-agreement/provision/CA-P-053799/apple-pay-marketing-guidelines-govern-payment-promotion/
Accessed: July 13, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories
Acceptable use

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Frequently Asked Questions

What does Apple App Store's Apple Pay Marketing Guidelines govern payment promotion clause do?

Developers cannot freely promote Apple Pay support in any manner they choose; they must follow Apple App Store's designated guidance when doing so.

How does this clause affect you?

The guidance shapes how and in what form developers may present Apple Pay as a payment option to users.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 284 platforms. See the full comparison.

Is ConductAtlas affiliated with Apple App Store?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Apple App Store.