Acorns · Acorns Privacy Policy · View original document ↗

Marketing Communications and Opt-Out

Low severity Uncommon · 18 of 343 platforms
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Recent governance activity Acorns recorded 6 documented changes in the last 30 days.
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This analysis describes what Acorns's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This provision establishes the operational framework for Acorns' marketing communications practices and defines the scope of user control over promotional outreach. The distinction between promotional and non-promotional communications creates two separate channels, with only promotional messages subject to user opt-out.

Recent Activity

This document changed recently

Medium Apr 18, 2026

The updated policy removes explicit language describing how data flows when users sign in via Apple or Google, including what information those services share with Acorns and how it is used. Previously, the policy stated that Acorns receives information such as name and email address through third-party sign-in services solely to manage accounts and provide services. The revised language also shifts the AI chatbot from an optional feature users 'may access' to a stated service Acorns 'uses' to direct users to internal articles. Users no longer have a published explanation of third-party sign-in data practices in the privacy notice, though the terms suggest data shared through third-party services remains subject to those providers' terms.

View change record →

Consumer impact (what this means for users)

Users receive promotional communications by default under the terms as written. Users may opt out of promotional emails through specified procedures, but the terms authorize continued delivery of non-promotional communications relating to account management and business operations regardless of promotional opt-out status.

How other platforms handle this

Skillshare Medium

If you are a California resident, you have the right to: Know what personal information is being collected about you; Know whether your personal information is sold or disclosed and to whom; Say no to the sale of personal information; Access your personal information; Request deletion of your person...

Ancestry Medium

Depending on where you live, you may have certain rights with respect to your personal information, such as the right to request access, correction, or deletion of your personal information, or to opt out of the sale or sharing of your personal information. If you are a California resident, you have...

Ledger Medium

At Ledger, earning and maintaining our users' trust is a top priority. That's why we are deeply committed not only to protecting your privacy and securing your personal data, but also to being fully transparent about how we handle it.

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▸ View Original Clause Language DOCUMENT RECORD
"
We may send you promotional communications about Acorns' products and services. You may opt out of receiving promotional emails from us by following the unsubscribe instructions included in each email or by contacting us at privacy@acorns.com. Please note that even if you opt out of receiving promotional communications, we may still send you non-promotional communications, such as those about your account or our ongoing business relations.

— Excerpt from Acorns's Acorns Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FCRA
United States Federal
FTC Act Section 5
United States Federal
GLBA
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Acorns Privacy Policy
Entity
Acorns
Document last updated
May 5, 2026
Tracking information
First tracked
May 20, 2026
Last verified
May 20, 2026
Record ID
CA-P-004622
Document ID
CA-D-00172
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
9d51cfd245dbb7473273bfae99c0a1fa9be3d27b7ccb7a782e30d084a7f9d71c
Analysis generated
May 20, 2026 21:10 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Acorns
Document: Acorns Privacy Policy
Record ID: CA-P-004622
Captured: 2026-05-20 21:10:18 UTC
SHA-256: 9d51cfd245dbb747…
URL: https://conductatlas.com/platform/acorns/acorns-privacy-policy/marketing-communications-and-opt-out/
Accessed: June 10, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Low
Categories

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Frequently Asked Questions

What does Acorns's Marketing Communications and Opt-Out clause do?

This provision establishes the operational framework for Acorns' marketing communications practices and defines the scope of user control over promotional outreach. The distinction between promotional and non-promotional communications creates two separate channels, with only promotional messages subject to user opt-out.

How does this clause affect you?

Users receive promotional communications by default under the terms as written. Users may opt out of promotional emails through specified procedures, but the terms authorize continued delivery of non-promotional communications relating to account management and business operations regardless of promotional opt-out status.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 18 platforms. See the full comparison.

Is ConductAtlas affiliated with Acorns?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Acorns.