Roblox updated its Terms of Use on May 1, 2026, with extensive revisions including expanded definitions of 'Roblox' to explicitly name its global subsidiaries, updated clarifications on who the terms apply to, and a restructured document with new sections and appendices. The previous version was effective December 19, 2025; the new version is effective April 30, 2026. These changes affect how users understand Roblox's corporate structure, advertising practices, and the scope of the platform's services.
Roblox has significantly expanded its Terms of Use to explicitly name all its global subsidiaries, clarify advertising eligibility and how user content may be used in brand advertising, and restructure the document with new sections. This means users now have more detailed information about which corporate entities govern their use of the platform and how ads work. You can review the updated terms at roblox.com to understand how these changes affect your account and advertising experience.
Developers using Roblox's APIs now have clearer rules they must follow when building on the platform.
Advertisers and users now have clearer rules about what content can be used in ads and who can see personalized versus non-personalized ads.
+ 3 more obligation changes. Full breakdown available with Watcher.
Unlock — $9.99/mo →This is one of the largest structural updates to Roblox's Terms of Use in recent history, affecting how users, developers, and advertisers understand the platform's rules and corporate accountability. The explicit naming of global subsidiaries and expanded advertising provisions directly affect user rights around data, ad targeting, and content use.
This is the 2nd significant Advertising Use Expansion change Roblox has made since ConductAtlas began monitoring.
ConductAtlas has recorded 3 material changes to this document (since April 2026).
Across all monitored documents, Roblox has made 6 significant changes.
2 of Roblox's significant changes have been classified as negative for consumers.
Roblox now explicitly names all global subsidiaries (including entities in Japan, Canada, UK, India, Korea, Australia, and Netherlands) as part of the 'Roblox' definition, clarifying which entities are bound by and enforce the terms.
New language clarifies eligibility for ads, who can see personalized versus non-personalized ads, and how Roblox may use user content for brand advertising.
Explicit terms governing Roblox API usage were added, creating clearer obligations for developers building on the platform.
ConductAtlas Policy Archive Entity: Roblox | Document: Roblox Terms of Use | Record: CA-C-000746 Captured: 2026-05-01 06:02:39 UTC URL: https://conductatlas.com/change/2026-05-01-roblox-roblox-terms-of-use-746/ Accessed: May 2, 2026
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Roblox's Terms of Use underwent a major revision effective April 30, 2026 (captured May 1, 2026), adding over 1,500 sentences and modifying nearly 900. Key changes include explicit naming of global subsidiaries (touching GDPR Art. 13 controller identification obligations), expanded advertising transparency provisions (relevant to FTC endorsement guidelines and EU Digital Services Act), and restructured definitions of 'Services' and 'Roblox Terms.' Organizations using Roblox as a platform for marketing, developer services, or youth-facing engagement should review updated terms for downstream compliance obligations. Action is recommended for DPOs and legal teams serving EU/UK markets.
1. GDPR Art. 13(1)(a) — The explicit naming of subsidiaries as data controllers/processors triggers re-assessment of which entity is the data controller for EU users; DPAs with Roblox entities may need updating.
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ConductAtlas provides verified policy intelligence sourced directly from platform documents. All analysis is intended to support, not replace, legal and compliance review. Record CA-C-000746.
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