Provision record
Yelp · Yelp Terms of Service · View original document ↗

Advertising Purchase Does Not Influence Recommendations

High severity High confidence Explicit document language Common · 263 of 352 platforms

Key Facts

Does purchasing advertising or other paid features influence Yelp's Recommendation Software?
Yelp establishes that purchasing advertising or other paid features does not and will not influence its Recommendation Software or allow You, directly or indirectly, to alter reviews or impact whether, where, or how reviews appear on Yelp.
Does purchasing advertising or other paid features allow You to alter reviews or impact whether, where, or how reviews appear on Yelp?
Yelp establishes that purchasing advertising or other paid features does not and will not influence its Recommendation Software or allow You, directly or indirectly, to alter reviews or impact whether, where, or how reviews appear on Yelp.
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This analysis describes what Yelp's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This clause addresses a core concern about pay-to-play review manipulation by explicitly stating that paid features have no influence over review recommendations or display.

Clause Stability Stable

0
Changes
5
Months Monitored
Jul 10, 2026
First Seen
Jul 10, 2026
Last Seen
This clause type exists across 1688 other provisions on other platforms.

Consumer impact (what this means for users)

Readers can rely on Yelp's statement that businesses cannot use advertising purchases to manipulate review rankings or visibility.

How other platforms handle this

Microsoft Medium

Microsoft reserves the right to restrict the export of data that may compromise the security of the services or Microsoft's intellectual property.

Datadog Medium

Datadog reserves the right, but does not assume the obligation, to investigate any violation of these Terms or misuse of the Site.

Mailchimp Medium

Pharmaceutical products

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
any purchase of advertising or other paid features from Yelp does not and will not influence the Recommendation Software or otherwise allow or enable You, directly or indirectly, to alter reviews or impact whether, where, or how reviews appear on Yelp

Excerpt from Yelp's Terms of Service

Provision details

Document information
Document
Yelp Terms of Service
Entity
Yelp
Document last updated
May 5, 2026
Tracking information
First tracked
May 7, 2026
Last verified
May 9, 2026
Record ID
CA-P-035644
Document ID
CA-D-00239
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
d53503a5204a575101a0b55b41cf0aaf446b9e8335df7c9a9038b9e64167ce4f
Analysis generated
May 7, 2026 06:36 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Yelp
Document: Yelp Terms of Service
Record ID: CA-P-035644
Captured: 2026-05-07 06:36:19 UTC
SHA-256: d53503a5204a5751…
URL: https://conductatlas.com/platform/yelp/yelp-terms-of-service/provision/CA-P-035644/advertising-purchase-does-not-influence-recommendations/
Accessed: Aug. 18, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Yelp's Advertising Purchase Does Not Influence Recommendations clause do?

This clause addresses a core concern about pay-to-play review manipulation by explicitly stating that paid features have no influence over review recommendations or display.

How does this clause affect you?

Readers can rely on Yelp's statement that businesses cannot use advertising purchases to manipulate review rankings or visibility.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 263 platforms. See the full comparison.

Is ConductAtlas affiliated with Yelp?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Yelp.