This analysis describes what Walmart's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This clause establishes that consumers can use a browser-level technical signal to exercise a sale and sharing opt-out without submitting a separate request, though the opt-out is scoped to the specific browser sending the signal.
You can opt out of Walmart selling or sharing your personal information, including for targeted advertising, by enabling GPC in your browser, but the opt-out applies only to that browser.
How other platforms handle this
we do honor legally-recognized browser-based mechanisms (such as the Global Privacy Control designed to signal your opt out choices under certain state laws).
We will also provide an individual opt-out choice, or opt-in for sensitive data, before we share your data with third parties other than our agents, or before we use it for a purpose other than which it was originally collected.
When you use them, we'll validate your request by verifying your identity (for example, by confirming that you're signed in to your Google Account).
"You may use the Global Privacy Control (GPC) to opt out of sale/sharing of your Personal Information (including for targeted advertising)...we will honor your request with respect to the browser that sends us the GPC signal.Excerpt from Walmart's Privacy Policy
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
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This clause establishes that consumers can use a browser-level technical signal to exercise a sale and sharing opt-out without submitting a separate request, though the opt-out is scoped to the specific browser sending the signal.
You can opt out of Walmart selling or sharing your personal information, including for targeted advertising, by enabling GPC in your browser, but the opt-out applies only to that browser.
ConductAtlas has identified this type of provision across 290 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Walmart.