Walmart · Walmart Privacy Notice · View original document ↗

Walmart shares data with advertisers using pixels and cookies

High severity High confidence Explicitdocumentlanguage Common · 290 of 352 platforms
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This analysis describes what Walmart's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Third-party advertiser tracking technologies may collect your information across Walmart's environment and advertisers' own websites, broadening the scope of data collection beyond Walmart itself.

Consumer impact (what this means for users)

Advertisers are permitted to deploy tracking technologies in their ads and on their own websites to collect information about you and your ad responses.

How other platforms handle this

Adobe Medium

We will disclose your personal information within the Adobe family of companies for the purposes identified above

Squarespace Medium

Each payment processor uses and processes your complete payment information in accordance with its applicable privacy policy (Stripe and PayPal).

Lime Medium

if you are accessing and using Lime Services under a corporate account...you acknowledge and agree that Lime may share certain of your usage information with whomever provided you with access to the Lime Services

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Monitoring

Walmart has changed this document before.

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▸ View Original Clause Language DOCUMENT RECORD
"
Advertisers may use pixels, scripts, and/or cookies in their ads and on their websites that collect information from/about you to help them and us understand how you respond to their ads...

— Excerpt from Walmart's Walmart Privacy Notice

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Walmart Privacy Notice
Entity
Walmart
Document last updated
May 5, 2026
Tracking information
First tracked
April 18, 2026
Last verified
May 12, 2026
Record ID
CA-P-037017
Document ID
CA-D-00258
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
a9ee3ba6f2187e683c4d4b255cd07aee0927a05d027accfcfac4dbe289054722
Analysis generated
April 18, 2026 11:34 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Walmart
Document: Walmart Privacy Notice
Record ID: CA-P-037017
Captured: 2026-04-18 11:34:25 UTC
SHA-256: a9ee3ba6f2187e68…
URL: https://conductatlas.com/platform/walmart/walmart-privacy-notice/provision/CA-P-037017/walmart-shares-data-with-advertisers-using-pixels-and-cookies/
Accessed: July 12, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Walmart's Walmart shares data with advertisers using pixels and cookies clause do?

Third-party advertiser tracking technologies may collect your information across Walmart's environment and advertisers' own websites, broadening the scope of data collection beyond Walmart itself.

How does this clause affect you?

Advertisers are permitted to deploy tracking technologies in their ads and on their own websites to collect information about you and your ad responses.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 290 platforms. See the full comparison.

Is ConductAtlas affiliated with Walmart?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Walmart.