The policy states that customers have choices regarding marketing communications, intra-Verizon marketing disclosures, advertising and insights program participation, identity verification data use, device information use, and targeted advertising disclosures through Verizon's websites and apps.
This analysis describes what Verizon's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision establishes the stated consumer choice framework across multiple data use categories; the operational scope, mechanism, and legal standard applied to each choice (opt-in versus opt-out, granularity of control, accessibility) are not detailed in this summary document and would need to be assessed against applicable state law requirements.
Interpretive note: The provision does not specify whether each choice category is governed by opt-in or opt-out consent, the technical mechanism through which choices are propagated to third parties, or whether choices persist across all channels and devices.
Under this provision, the agreement states that customers have available choices regarding marketing, advertising programs, behavioral insights, identity verification, device information use, and targeted advertising disclosures. Customers can access these choices through the Verizon Privacy Dashboard.
Cross-platform context
See how other platforms handle Consumer Choices Over Marketing, Advertising, and Device Information Use and similar clauses.
Compare across platforms →"You have choices about how Verizon reaches you with marketing and whether certain types of information may be disclosed within Verizon for marketing purposes. You also have choices about whether information we have about you may be used for our advertising and insights programs, for verification purposes, and for certain uses of device information where applicable. You also have a choice about whether our websites and apps may disclose information for certain targeted advertising purposes.Excerpt from Verizon's Privacy Policy (Summary)
(1) REGULATORY LANDSCAPE: This provision engages CCPA and CPRA opt-out rights for targeted advertising and sale or sharing of personal information; state privacy laws in Colorado, Connecticut, Virginia, Texas, and other referenced states impose similar …
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This provision establishes the stated consumer choice framework across multiple data use categories; the operational scope, mechanism, and legal standard applied to each choice (opt-in versus opt-out, granularity of control, accessibility) are not detailed in this summary document and would need to be assessed against applicable state law requirements.
Under this provision, the agreement states that customers have available choices regarding marketing, advertising programs, behavioral insights, identity verification, device information use, and targeted advertising disclosures. Customers can access these choices through the Verizon Privacy Dashboard.
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