Target · Target Privacy Policy · View original document ↗

Children's Privacy

Medium severity Medium confidence Explicitdocumentlanguage Uncommon · 26 of 343 platforms
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Document Record

What it is

The policy states that Target's digital properties are not directed to children under 13 and that Target does not knowingly collect personal information from children under 13 without parental consent.

This analysis describes what Target's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This provision establishes Target's stated COPPA compliance posture; the 'not knowingly' standard is the operative COPPA threshold, and the absence of a described age verification or parental consent mechanism in the policy text means the practical implementation of this commitment is not detailed in the policy itself.

Interpretive note: The policy states Target does not knowingly collect data from children under 13 but does not describe a specific age verification mechanism, leaving the practical implementation of this commitment uncertain.

Consumer impact (what this means for users)

This provision establishes that Target's websites and apps are not directed to children under 13 and that Target does not knowingly collect their personal information without parental consent; parents who believe their child's data has been collected may submit a deletion request through Target's privacy portal.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Delete Your Data
    If you believe Target has collected personal information from a child under 13 without parental consent, submit a deletion request through Target's privacy portal at privacyportal.target.com or call 1-800-440-0680 to request deletion of the child's data.

How other platforms handle this

Yelp Medium

The Service is intended for general audiences and is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe that your child under the age of 13 has provided us with personal information without your cons...

Shein Medium

enableGpcSdk: true, gpcSetting: { privacyPolicyLink: '/Privacy-Security-Policy-a-282.html' }

Redfin Medium

Redfin may offer interactive features such as chat services, forums, and social media pages. We may collect the information you submit or make available through these features. Any content you provide on the public sections of these channels will be considered "public" and will not be subject to the...

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▸ View Original Clause Language DOCUMENT RECORD
"
Our websites and mobile applications are not directed to children under 13. We do not knowingly collect personal information from children under 13 without parental consent.

— Excerpt from Target's Target Privacy Policy

ConductAtlas Analysis

Institutional analysis (Compliance & governance intelligence)

1. REGULATORY LANDSCAPE: This provision directly implicates the Children's Online Privacy Protection Act (COPPA), enforced by the FTC, which prohibits collection of personal information from children under 13 without verifiable parental consent for operators of websites directed to children or who have actual knowledge of collecting data from children under 13. The FTC has active enforcement history under COPPA and has issued updated rules. California's Age-Appropriate Design Code Act (AADC) and similar state laws may impose additional design and data minimization obligations for platforms accessible to minors. 2. GOVERNANCE EXPOSURE: Medium. Target operates a general-audience retail platform that may be accessed by minors, and the loyalty program and registry products may be used in household contexts where children interact with the platform. The 'not knowingly' standard creates practical compliance risk if data is collected from identifiable minors through household accounts or co-browsing without age verification mechanisms. 3. JURISDICTION FLAGS: Federal COPPA enforcement applies nationwide. California's AADC may impose additional obligations if Target's digital properties are 'likely to be accessed' by children under 18 even if not directed at them. UK GDPR's Children's Code imposes analogous design standards for UK-accessible platforms. 4. CONTRACT AND VENDOR IMPLICATIONS: If analytics or advertising vendors receive data from Target's digital properties and that data may include information about minors, vendor agreements should include COPPA-compliant data handling obligations, prohibitions on behavioral advertising to identified minors, and prompt deletion protocols. 5. COMPLIANCE CONSIDERATIONS: Compliance teams should evaluate whether: age screening or verification mechanisms are implemented at account creation; household account structures that may involve minors are reviewed for COPPA compliance; advertising targeting systems exclude identified minors; and California AADC design requirements are assessed for applicability to Target's digital properties.

Full compliance analysis

Regulatory citations, enforcement risk, and due diligence action items.

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Applicable agencies

  • FTC
    The FTC enforces COPPA and has authority over unfair or deceptive practices related to collection of children's personal information.
    File a complaint →

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
TCPA
United States Federal
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Target Privacy Policy
Entity
Target
Document last updated
May 5, 2026
Tracking information
First tracked
May 21, 2026
Last verified
May 21, 2026
Record ID
CA-P-012850
Document ID
CA-D-00260
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
d7515e630a65aad58c9148a9c23310bdb5ac55c05508e24d7e9bb18074d57946
Analysis generated
May 21, 2026 02:11 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Target
Document: Target Privacy Policy
Record ID: CA-P-012850
Captured: 2026-05-21 02:11:48 UTC
SHA-256: d7515e630a65aad5…
URL: https://conductatlas.com/platform/target/target-privacy-policy/childrens-privacy/
Accessed: June 8, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Target's Children's Privacy clause do?

This provision establishes Target's stated COPPA compliance posture; the 'not knowingly' standard is the operative COPPA threshold, and the absence of a described age verification or parental consent mechanism in the policy text means the practical implementation of this commitment is not detailed in the policy itself.

How does this clause affect you?

This provision establishes that Target's websites and apps are not directed to children under 13 and that Target does not knowingly collect their personal information without parental consent; parents who believe their child's data has been collected may submit a deletion request through Target's privacy portal.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 26 platforms. See the full comparison.

Is ConductAtlas affiliated with Target?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Target.