Supabase · Supabase Privacy Policy · View original document ↗

California Privacy Rights and Advertising Tracking

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This analysis describes what Supabase's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The provision establishes a procedural framework for California residents to exercise statutory disclosure rights under state privacy law while clarifying that Supabase employs tracking mechanisms for advertising optimization purposes.

Recent Activity

This document changed recently

Medium May 15, 2026

The updated policy discloses that Supabase may use business contact information, including email domains, to identify organizations for sales and marketing outreach. The policy now explicitly states that personal information will be shared with Customer.io, a marketing communications service provider. For marketing communications, the policy relies on user consent for three purposes: sending marketing messages, using approximate location information to determine relevant communications, and combining personal information from different sources for relevance determination. These three consents operate independently, meaning you can grant or withdraw any of them without affecting the others. You can manage these marketing-related consents separately through the consent mechanisms available in your account or in response to marketing communications.

View change record →

Consumer impact (what this means for users)

California residents are entitled to request information about third-party disclosures for direct marketing under state law, and the terms authorize Supabase to deploy advertising tracking tools. Users have the ability to modify their advertising preferences through designated Privacy Settings.

How other platforms handle this

Target Medium

If you are a California resident, you may have the right to: Know what personal information we collect, use, disclose, sell, or share. Correct inaccurate personal information. Delete your personal information. Opt out of the sale or sharing of your personal information. Limit the use and disclosure ...

Garmin Medium

If you are a California resident, you have the right to know what personal information we collect, use, and disclose about you; the right to request deletion of your personal information; the right to opt out of the sale or sharing of your personal information; the right to correct inaccurate person...

Grindr Medium

Depending on where you are located, you may have certain rights regarding your personal information, including the right to access, correct, delete, or restrict processing of your personal information, the right to data portability, and the right to object to or withdraw consent for certain processi...

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▸ View Original Clause Language DOCUMENT RECORD
"
California - Your California Privacy Rights: If you are a California resident, California Civil Code Section 1798.83 permits you to request information regarding the disclosure of personal information to third parties for their direct marketing purposes during the immediately preceding calendar year. We may use tracking tools to measure the performance of our advertising campaigns and help deliver personalized ads. You can manage your preferences in the Privacy Settings.

— Excerpt from Supabase's Supabase Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
Colorado AI Act
US-CO
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US
VPPA
United States Federal

Provision details

Document information
Document
Supabase Privacy Policy
Entity
Supabase
Document last updated
May 5, 2026
Tracking information
First tracked
May 7, 2026
Last verified
May 9, 2026
Record ID
CA-P-004729
Document ID
CA-D-00682
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
f1a49aae86810e7c5548ada85acdb8400089cd24a1df5a0605a27356562e87dc
Analysis generated
May 7, 2026 08:09 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Supabase
Document: Supabase Privacy Policy
Record ID: CA-P-004729
Captured: 2026-05-07 08:09:11 UTC
SHA-256: f1a49aae86810e7c…
URL: https://conductatlas.com/platform/supabase/supabase-privacy-policy/california-privacy-rights-and-advertising-tracking/
Accessed: June 10, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Supabase's California Privacy Rights and Advertising Tracking clause do?

The provision establishes a procedural framework for California residents to exercise statutory disclosure rights under state privacy law while clarifying that Supabase employs tracking mechanisms for advertising optimization purposes.

How does this clause affect you?

California residents are entitled to request information about third-party disclosures for direct marketing under state law, and the terms authorize Supabase to deploy advertising tracking tools. Users have the ability to modify their advertising preferences through designated Privacy Settings.

Is ConductAtlas affiliated with Supabase?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Supabase.