Shein · Shein Terms and Conditions · View original document ↗

Device Identifiers Used for Targeted Advertising

Medium severity Explicitdocumentlanguage Common · 141 of 352 platforms
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This analysis describes what Shein's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

Recent Activity

This document changed recently

Medium Apr 29, 2026

Previously, Shein asked users to explicitly agree or disagree with account persistence for future logins. The updated terms remove this choice entirely. Instead of a consent decision, users now see a promotional discount offer in that location. This means users lose direct control over whether Shein maintains their login session across device visits, which affects convenience and privacy preferences around authentication persistence.

View change record →

How other platforms handle this

Indeed Medium

We use cookies, web beacons, and other similar technologies, including from third-party partners such as Google and Facebook, for measurement services, better targeting advertisements, marketing purposes and to improve the performance of the Sites.

GOAT Medium

We may display targeted advertising to you through social media platforms, such as Facebook, Twitter, Instagram, and LinkedIn...We may share a unique identifier, such as a user ID, with these platform providers...to direct targeted advertising to you or to a custom audience on the social media platf...

Peloton Medium

We may use your information for targeted advertising if: Your cookie preferences...allow us to. You've opted in to receive marketing communications from us.

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▸ View Original Clause Language DOCUMENT RECORD
"
When you visit our website, we may share some personal identifiers such as cookies and other tracking technologies for analytics and to personalize your experience with targeted ads as described herein.

— Excerpt from Shein's Shein Terms and Conditions

Provision details

Document information
Document
Shein Terms and Conditions
Entity
Shein
Document last updated
May 5, 2026
Tracking information
First tracked
July 9, 2026
Last verified
July 9, 2026
Record ID
CA-P-036896
Document ID
CA-D-00261
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
ff7d25b646312ea7b5398e6e8e4a8277e6e1be33a20bc33753eca845e5100edb
Analysis generated
July 9, 2026 04:29 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Shein
Document: Shein Terms and Conditions
Record ID: CA-P-036896
Captured: 2026-07-09 04:29:08 UTC
SHA-256: ff7d25b646312ea7…
URL: https://conductatlas.com/platform/shein/shein-terms-and-conditions/provision/CA-P-036896/device-identifiers-used-for-targeted-advertising/
Accessed: July 12, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Shein's Device Identifiers Used for Targeted Advertising clause do?

The clause states: “When you visit our website, we may share some personal identifiers such as cookies and other tracking technologies for analytics and to personalize your experience with targeted ads as described herein.”

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 141 platforms. See the full comparison.

Is ConductAtlas affiliated with Shein?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Shein.