When you upload a video or other content to Rumble, you give Rumble the right to use, copy, share, and distribute that content across any current or future medium, without paying you for that specific license.
This analysis describes what Rumble's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This license is perpetual and sublicensable, meaning Rumble can pass these rights to third parties and there is no defined end date, even if you later delete the content or close your account.
Interpretive note: The document does not expressly state whether the license survives account deletion or content removal, creating uncertainty about the ongoing scope of rights after a creator leaves the platform.
Creators who upload videos to Rumble grant Rumble broad, ongoing rights to use and distribute their content, including through sublicensing to other parties, which may limit the creator's ability to control where their content appears after upload.
How other platforms handle this
By submitting content to any TransUnion website or service, you grant TransUnion a royalty-free, worldwide, perpetual, irrevocable, non-exclusive license to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, and display such content in any media.
By submitting content to Ford, you grant Ford a royalty-free, perpetual, irrevocable, worldwide license to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, and display such content in any media.
By submitting User Content through the Services, you grant 23andMe a royalty-free, worldwide, perpetual, irrevocable, non-exclusive, transferable license to use, reproduce, modify, perform, display, distribute, or otherwise disclose to third parties any such material for any purpose.
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"By submitting, posting or displaying Content on or through Rumble Services, you grant us a worldwide, non-exclusive, royalty-free license (with the right to sublicense) to use, copy, reproduce, process, adapt, modify, publish, transmit, display and distribute such Content in any and all media or distribution methods (now known or later developed).— Excerpt from Rumble's Rumble Terms of Service
(1) REGULATORY LANDSCAPE: The breadth of this license engages copyright law under the U.S. Copyright Act. The FTC Act may apply if the scope of the license is not clearly disclosed to creators at the point of upload. EU users may have additional moral rights protections under applicable national copyright law that could interact with the perpetual and sublicensable nature of this grant. (2) GOVERNANCE EXPOSURE: Medium. The sublicensable and perpetual nature of this license is broadly drafted and common in UGC platforms, but its interaction with the agency agreement provisions amplifies operational exposure for creator-focused compliance. The absence of a stated survival limitation or content deletion trigger may create uncertainty about ongoing obligations. (3) JURISDICTION FLAGS: EU and UK creators may retain moral rights that are not waivable by contract under applicable national law, potentially limiting the practical enforceability of the full license scope. California creators should note that the perpetual nature of the license may interact with termination-of-transfer rights under U.S. copyright law after 35 years. (4) CONTRACT AND VENDOR IMPLICATIONS: B2B partners or brands that have contributed or co-produced content uploaded to Rumble by a creator should assess whether their own IP agreements are consistent with this license grant. Procurement teams sourcing Rumble-hosted content should verify chain-of-title given the sublicensing right. (5) COMPLIANCE CONSIDERATIONS: Compliance teams should confirm that creator onboarding flows include clear, prominent disclosure of this license scope at the point of upload, and assess whether the current disclosure satisfies applicable consumer protection and copyright disclosure standards.
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This license is perpetual and sublicensable, meaning Rumble can pass these rights to third parties and there is no defined end date, even if you later delete the content or close your account.
Creators who upload videos to Rumble grant Rumble broad, ongoing rights to use and distribute their content, including through sublicensing to other parties, which may limit the creator's ability to control where their content appears after upload.
ConductAtlas has identified this type of provision across 2 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Rumble.