Redfin · Redfin Privacy Policy · View original document ↗

SMS and Telephone Marketing Consent

Medium severity Medium confidence Explicitdocumentlanguage Unique · 0 of 325 platforms
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Document Record

What it is

When you agree to receive texts or calls from Redfin, that consent also covers Redfin's partners and affiliates for both service and marketing purposes, and standard carrier rates may apply.

This analysis describes what Redfin's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The clause delineates the authorized parties and purposes for telecommunications contact, establishes an opt-out mechanism for SMS communications, and limits third-party phone number transfers. This framework structures Redfin's operational authority to initiate contact and users' ability to restrict such contact.

Interpretive note: The identity of 'partners and affiliates' authorized to contact users under this consent is not specified in the policy, creating uncertainty about the full scope of the consent and its consistency with updated FCC one-to-one consent requirements.

Consumer impact (what this means for users)

Agreeing to SMS or phone contact from Redfin means you may also receive calls and texts from Redfin's partners and affiliates for marketing purposes, and you should opt out explicitly if you want to stop receiving these communications.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Opt Out of Arbitration
    To opt out of SMS text messages, reply STOP to any Redfin text message at any time. To opt out of marketing calls, contact Redfin customer support through the website or app and request removal from marketing call lists.

How other platforms handle this

DoorDash Medium

By using or accessing the Services, you agree to be bound by this Agreement and acknowledge and agree to the collection, use, and disclosure of your personal information in accordance with DoorDash's Privacy Policy, which is incorporated in this Agreement by reference. You also agree to abide by any...

Duolingo Medium

The Services are not directed to children under 13. If you learn that your child under 13 has created an account on Duolingo, please contact us at privacy@duolingo.com. We do not knowingly collect personally identifiable information from children under the age of 13. Parents or guardians can create ...

Microsoft Copilot Medium

By creating a Microsoft account or using the Services, you accept and agree to be bound by these Terms and represent that you have either reached the age of "majority" where you live or your parent or legal guardian agrees to be bound by these Terms on your behalf. If you are the parent or legal gua...

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▸ View Original Clause Language DOCUMENT RECORD
"
If you consent to receive calls and SMS text messages from Redfin, that consent is exclusive to Redfin and its partners and affiliates, and is collected solely for the purpose of obtaining your permission to call or text you as part of providing you with the Services or to send you marketing messages as described within this Privacy Policy. Message and data rates may apply. You may opt out of receiving SMS text messages at any time. For assistance, please refer to our Terms of Use or this Privacy Policy. Redfin does not sell your phone number to third parties.

— Excerpt from Redfin's Redfin Privacy Policy

ConductAtlas Analysis

Institutional analysis (Compliance & governance intelligence)

REGULATORY LANDSCAPE: SMS and telephone marketing consent implicates the Telephone Consumer Protection Act (TCPA), which requires prior express written consent for autodialed or prerecorded marketing calls and texts. The extension of consent to 'partners and affiliates' without specifically identifying those entities may create TCPA exposure, as the FCC has issued guidance requiring that TCPA consent identify the specific callers authorized. The FTC's Telemarketing Sales Rule (TSR) also applies to telemarketing calls. State do-not-call registries and state-specific telephone solicitation laws may impose additional requirements. GOVERNANCE EXPOSURE: High. The FCC's January 2024 TCPA amendment (effective January 2025) significantly narrowed the scope of consent for lead generator scenarios, requiring one-to-one consent that identifies each specific company authorized to contact the consumer. The policy's statement that consent extends to 'partners and affiliates' without identification may not satisfy the updated one-to-one consent standard, depending on how consent is obtained at the point of collection. JURISDICTION FLAGS: All U.S. jurisdictions (TCPA is federal), with heightened exposure in California (California Consumer Privacy Act provisions on sensitive data), Florida (Florida Telephone Solicitation Act with statutory damages), Oklahoma, Washington, and other states with stricter telephone solicitation laws. The policy's statement that Redfin does not sell phone numbers does not address whether numbers are shared with affiliates for their own marketing. CONTRACT AND VENDOR IMPLICATIONS: Contracts with SMS platform providers and telephony vendors should reflect TCPA compliance requirements including consent documentation, opt-out processing, and record retention. Affiliate and partner agreements should specify TCPA compliance obligations and the scope of authorized use of consumer contact information. COMPLIANCE CONSIDERATIONS: The consent mechanism for SMS and telephone marketing should be audited against the FCC's updated one-to-one consent requirement to verify that each authorized caller is specifically identified at the point of consent. Opt-out processing workflows should be tested to confirm timely compliance. Records of consent should be maintained for the period required under TCPA and applicable state law.

Full compliance analysis

Regulatory citations, enforcement risk, and due diligence action items.

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Applicable agencies

  • FTC
    The FTC enforces the Telemarketing Sales Rule and has authority over deceptive telemarketing and SMS marketing practices.
    File a complaint →

Applicable regulations

CCPA/CPRA
California, USA
Colorado AI Act
US-CO
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US
VPPA
United States Federal

Provision details

Document information
Document
Redfin Privacy Policy
Entity
Redfin
Document last updated
May 5, 2026
Tracking information
First tracked
May 8, 2026
Last verified
May 10, 2026
Record ID
CA-P-009727
Document ID
CA-D-00234
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
8a21453d8c517ea87ed64ea6c1d272eedaa3c8d0eed6f477d9441e27eeaa5e4c
Analysis generated
May 8, 2026 10:13 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Redfin
Document: Redfin Privacy Policy
Record ID: CA-P-009727
Captured: 2026-05-08 10:13:46 UTC
SHA-256: 8a21453d8c517ea8…
URL: https://conductatlas.com/platform/redfin/redfin-privacy-policy/sms-and-telephone-marketing-consent/
Accessed: May 20, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Redfin's SMS and Telephone Marketing Consent clause do?

The clause delineates the authorized parties and purposes for telecommunications contact, establishes an opt-out mechanism for SMS communications, and limits third-party phone number transfers. This framework structures Redfin's operational authority to initiate contact and users' ability to restrict such contact.

How does this clause affect you?

Agreeing to SMS or phone contact from Redfin means you may also receive calls and texts from Redfin's partners and affiliates for marketing purposes, and you should opt out explicitly if you want to stop receiving these communications.

Is ConductAtlas affiliated with Redfin?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Redfin.