Pinterest · Pinterest Privacy Policy · View original document ↗

AI and Machine Learning Data Training

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Document Record

What it is

Pinterest states that it may use your personal data, including your activity and content on the platform, to train and improve its artificial intelligence and machine learning models.

This analysis describes what Pinterest's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This clause establishes the operational scope of Pinterest's machine learning development activities by authorizing use of user-generated content and behavioral data for model training without time restrictions on when content was posted. The authorization extends across Pinterest's corporate family and permits both identifiable and aggregated data use.

Consumer impact (what this means for users)

Your personal data may be used by Pinterest to develop AI products, potentially without your explicit consent, meaning your activity contributes to commercial AI development. This use may be difficult to limit depending on your jurisdiction.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Delete Your Data
    Go to Pinterest Privacy Settings, navigate to 'Data and permissions', and submit a data deletion request to limit use of your data for AI training purposes.

How other platforms handle this

LinkedIn Medium

If you are in the 'Designated Countries', LinkedIn Ireland Unlimited Company ('LinkedIn Ireland') will be the controller of your personal data provided to, or collected by or for, or processed in connection with our Services. If you are outside of the Designated Countries, LinkedIn Corporation will ...

Windsurf Medium

Crusoe (Sees code data for inference): We manage Crusoe's compute for training some of our custom models, as well as hosting some of our custom models. Modal (Sees code data for inference): We manage Modal's compute for training some of our custom models, as well as hosting some of our custom models...

Waze Medium

We may use aggregated, anonymized, or de-identified information that cannot reasonably be used to identify you for any purpose, including sharing it with partners, advertisers, and other third parties. This information is not subject to the restrictions in this Privacy Policy.

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▸ View Original Clause Language DOCUMENT RECORD
"
Improve the products and services of our family of companies and offer new features. For example, using information to train, develop and improve our technology such as our machine learning models, regardless of when Pins were posted. Some of this information may be aggregated or de-identified. Here are some ways in which Pinterest uses your information in order to improve its products and services, including to offer new features: As part of improving the existing search feature, Pinterest uses machine learning technology to categorise images in Pins into different body types.

— Excerpt from Pinterest's Pinterest Privacy Policy

ConductAtlas Analysis

Institutional analysis (Compliance & governance intelligence)

The use of personal data for AI/ML training raises compliance questions under GDPR Article 5 (purpose limitation) and CCPA, as well as emerging EU AI Act obligations. Organizations should assess whether this use is covered by original consent or requires a new legal basis.

Full compliance analysis

Regulatory citations, enforcement risk, and due diligence action items.

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Applicable agencies

  • FTC
    The FTC oversees unfair or deceptive data practices, including undisclosed use of consumer data for AI training purposes.
    File a complaint →

Applicable regulations

EU AI Act
European Union
CCPA/CPRA
California, USA
COPPA
United States Federal
Colorado AI Act
US-CO
CAN-SPAM
United States Federal
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
UK GDPR
United Kingdom

Provision details

Document information
Document
Pinterest Privacy Policy
Entity
Pinterest
Document last updated
May 5, 2026
Tracking information
First tracked
March 15, 2026
Last verified
March 15, 2026
Record ID
CA-P-000686
Document ID
CA-D-00098
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
3d80a38898d8248cbc65b5194926e29055e6f1624a9fad78b25fd64d0ecbf349
Analysis generated
March 15, 2026 11:43 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Pinterest
Document: Pinterest Privacy Policy
Record ID: CA-P-000686
Captured: 2026-03-15 11:43:59 UTC
SHA-256: 3d80a38898d8248c…
URL: https://conductatlas.com/platform/pinterest/pinterest-privacy-policy/ai-and-machine-learning-data-training/
Accessed: May 20, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Pinterest's AI and Machine Learning Data Training clause do?

This clause establishes the operational scope of Pinterest's machine learning development activities by authorizing use of user-generated content and behavioral data for model training without time restrictions on when content was posted. The authorization extends across Pinterest's corporate family and permits both identifiable and aggregated data use.

How does this clause affect you?

Your personal data may be used by Pinterest to develop AI products, potentially without your explicit consent, meaning your activity contributes to commercial AI development. This use may be difficult to limit depending on your jurisdiction.

Is ConductAtlas affiliated with Pinterest?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Pinterest.