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This analysis describes what Perplexity AI's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated Privacy Notice establishes more granular disclosure of data collection methods across multiple product areas. Perplexity now explicitly discloses that it collects and stores browsing history and settings in the Comet browser based on consent or legitimate interest, accesses email content through Email Assistant to analyze messages (while stating it does not train AI models on that content), and collects demographic data if users voluntarily upload it. The revised structure also clarifies that local browser data storage occurs on users' devices and that incognito mode does not fully prevent tracking by websites or Perplexity. You can review Comet privacy settings and controls as described in the updated policy.
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"You can opt out of online targeted advertising (e.g. cookies and pixels) through the cookie consent pop-up that appears when you visit a Perplexity webpage.Excerpt from Perplexity AI's Privacy Policy
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
Provision-level monitoring, governance timelines, and regulatory mapping built from archived source documents and historical version tracking.
The clause states: “You can opt out of online targeted advertising (e.g. cookies and pixels) through the cookie consent pop-up that appears when you visit a Perplexity webpage.”
ConductAtlas has identified this type of provision across 295 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Perplexity AI.