OpenRouter may share your personal data with a range of third parties including companies that run its technical infrastructure, analytics providers, advertising companies, and other business partners.
This analysis describes what OpenRouter's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The policy authorizes sharing of personal data with advertising and analytics vendors in addition to operational service providers, which may result in personal data being used for purposes beyond service delivery.
Interpretive note: The policy does not enumerate specific advertising or analytics vendors, making it difficult to assess the full scope of third-party data flows; the extent of sharing in practice cannot be determined from the document alone.
The terms authorize sharing of account information, browsing data, IP address, and other personal data with advertising and analytics companies, which may use that data for purposes including targeted advertising depending on each company's practices.
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"We may share your personal data with our service providers, business partners, and other third parties. These third parties may include: companies that help us operate our business and deliver our services, companies that provide analytics and advertising services, companies that help us communicate with our users and clients, and other trusted business partners.— Excerpt from OpenRouter's OpenRouter Privacy Policy
1. REGULATORY LANDSCAPE: CCPA requires that sharing of personal information with third parties for cross-context behavioral advertising be disclosed and subject to an opt-out right. GDPR requires a lawful basis for each category of third-party sharing, and sharing with advertising partners typically requires either consent or a legitimate interests assessment. The FTC Act applies to representations about data sharing practices. 2. GOVERNANCE EXPOSURE: Medium. The provision discloses sharing with advertising and analytics partners but does not enumerate specific vendors, which is a common drafting approach but may limit users' ability to evaluate the full scope of third-party data flows. The policy does reference a Do Not Sell or Share mechanism for California users. 3. JURISDICTION FLAGS: California residents have the most clearly defined opt-out rights under CCPA. EU and UK users may argue that sharing with advertising partners requires explicit consent under GDPR, depending on how OpenRouter operationalizes its consent mechanisms. Illinois and other state privacy laws may also apply depending on user location. 4. CONTRACT AND VENDOR IMPLICATIONS: Procurement and legal teams should request a list of sub-processors and advertising/analytics vendors from OpenRouter, and confirm that data processing agreements are in place with each. The absence of a specific vendor list in the published policy may be a gap for organizations with data mapping obligations. 5. COMPLIANCE CONSIDERATIONS: Organizations subject to GDPR should request OpenRouter's legitimate interests assessments or consent records for advertising-related data sharing. California-based users should exercise the CCPA opt-out right available at privacy@openrouter.ai to limit sharing with advertising partners.
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The policy authorizes sharing of personal data with advertising and analytics vendors in addition to operational service providers, which may result in personal data being used for purposes beyond service delivery.
The terms authorize sharing of account information, browsing data, IP address, and other personal data with advertising and analytics companies, which may use that data for purposes including targeted advertising depending on each company's practices.
ConductAtlas has identified this type of provision across 7 platforms. See the full comparison.
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