Provision record
OpenRouter · OpenRouter Privacy Policy · View original document ↗

Personal Data Used for Interest-Based Advertising

High confidence Common · 273 of 343 platforms
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This analysis describes what OpenRouter's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Generated by a model from the captured document; not read by a person

Users' personal data is actively applied to advertising decisions, meaning data collected through use of the service is fed back into targeting users with promotional content.

Recent Activity

This document changed recently

Medium Sep 1, 2026

The updated policy establishes a new Files API feature allowing you to upload and store files for use with inference requests. Files are encrypted at rest and in transit, retained until you delete them or close your account, and transmitted to the model provider you select for processing. OpenRouter states it does not use uploaded file content to train its own models, for unrelated analytics, or for marketing. The policy also raises the minimum age requirement from 13 to 18 years old, meaning users under 18 are no longer eligible to use the service.

View change record →
Medium Jul 7, 2026

The updated policy discloses that when you submit text, audio, video, or image data to OpenRouter's service, that data is transmitted to third-party AI model providers, which may use your inputs for model training and improvement unless you select a model provider that commits to not using data for training. The policy now explicitly describes biometric processing features (voice cloning, face cloning, speaker identification) that certain models perform, and states that you are responsible for obtaining consent from any identifiable individuals whose voice or image you submit to these features. You can review model provider data practices linked in the policy and select a model or provider that does not use data for training if you prefer not to have your inputs used for model improvement.

View change record →

Consumer impact (what this means for users)

Generated by a model from the captured document; not read by a person

OpenRouter is permitted to use your personal data to target you with interest-based advertisements about its own Site and Services.

How other platforms handle this

Greenhouse

Comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas or requests from government authorities

Boston Dynamics

Any personal information we collect from you to verify your identity in connection with your request will be used solely for the purposes of verification.

Canva

It helps Canva to localize and personalize content, comply with local laws, undertake aggregated analytics, understand if its users use Canva for domestic, business or educational use, improve advertising efficiency and estimate the tax liability of Canva.

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
Delivering interest-based ads (also known as personalized ads or targeted ads). We show you interest-based ads to display aspects of our Site and Services that might be of interest to you.

Excerpt from OpenRouter's Privacy Policy

Provision details

Document information
Document
OpenRouter Privacy Policy
Entity
OpenRouter
Date stated by the document
Aug. 31, 2026
As printed in OpenRouter’s text (version CA-V-007674), not a ConductAtlas date.
Tracking information
First captured by ConductAtlas
May 12, 2026
Text quoted from version
CA-V-006865, captured Sept. 11, 2026
Record ID
CA-P-066434
Document ID
CA-D-000811
Evidence Provenance
Source URL
Wayback Machine
Archived bytes SHA-256 (version CA-V-006865)
477b94e5c69d71aee92300ecdd2be2b925d76d0605d518b54f52833b6117fe0b
Analysis generated
May 21, 2026 01:12 UTC
Methodology
Evidence
✓ Excerpt found in version CA-V-006865, captured Sept. 11, 2026 (checked Oct. 5, 2026)
Not the current version. The document's current version is CA-V-007674, captured Oct. 17, 2026; this clause has not been re-checked against it.
Citation Record
Entity: OpenRouter
Document: OpenRouter Privacy Policy
Record ID: CA-P-066434
Version: CA-V-006865
Captured: 2026-09-11 01:30:03 UTC
SHA-256: 477b94e5c69d71ae…
URL: https://conductatlas.com/platform/openrouter/openrouter-privacy-policy/provision/CA-P-066434/personal-data-used-for-interest-based-advertising/
Accessed: Oct. 24, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Categories

Other risks in this policy

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Frequently Asked Questions

What does OpenRouter's Personal Data Used for Interest-Based Advertising clause do?

Users' personal data is actively applied to advertising decisions, meaning data collected through use of the service is fed back into targeting users with promotional content.

How does this clause affect you?

OpenRouter is permitted to use your personal data to target you with interest-based advertisements about its own Site and Services.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 273 platforms. See the full comparison.

Is ConductAtlas affiliated with OpenRouter?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by OpenRouter.