Provision record
Noom · Noom Privacy Policy · View original document ↗

Collection of In-App Communications Content

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Document Record

What it is

The policy discloses that Noom collects and retains the full content of messages users send in in-app chat and message board features.

This analysis describes what Noom's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The collection of communications content is categorized as sensitive personal information in the policy and is included as a data category authorized for use across all stated purposes, including AI/ML development and advertising. This creates a distinct data category with separate handling implications under applicable wiretapping, communications privacy, and data protection statutes.

Interpretive note: Whether collection of in-app communications content triggers communications privacy statute obligations depends on jurisdiction-specific consent and interception analysis that cannot be resolved from the policy text alone.

Clause Stability Stable

0
Changes
5
Months Monitored
Jul 9, 2026
First Seen
Jul 9, 2026
Last Seen

Consumer impact (what this means for users)

The agreement establishes that the content of messages sent through Noom's in-app chat and message board features is collected and retained, classified as sensitive personal information, and authorized for use across all stated purposes including product development, AI/ML development, and business operations.

Cross-platform context

See how other platforms handle Collection of In-App Communications Content and similar clauses.

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▸ View Original Clause Language DOCUMENT RECORD
"
Contents of communications: We collect the contents of messages you send in chats and message boards in our apps.

Excerpt from Noom's Privacy Policy

ConductAtlas Analysis

Institutional analysis (regulatory & governance intelligence)

(1) REGULATORY LANDSCAPE: Collection of electronic communications content may engage state wiretapping and electronic communications privacy statutes, including the California Invasion of Privacy Act (CIPA), as well as federal Electronic Communications Privacy Act (ECPA) provisions.

Insight

Unlock the full institutional analysis

Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.

Applicable agencies

  • Federal Trade Commission (ftc)
    Oversees unfair or deceptive business practices and can investigate companies that mislead consumers about data collection, sharing, or use.
    Who can file: Anyone affected by the company's practices (US or international)
    What you need: Your account details, a timeline of relevant events, and a description of the specific issue
    What to expect: Complaints inform FTC enforcement priorities and investigations but do not result in individual resolution or compensation
    File a complaint →
  • State Attorney General
    State AGs in California, New York, Texas, and other states can investigate violations of state consumer protection and privacy laws, including CCPA (California), SHIELD Act (New York), and equivalents.
    Who can file: Residents of states with comprehensive privacy laws — primarily California, Virginia, Colorado, Connecticut, and Utah
    What you need: Evidence of the violation, explanation of how your state rights were affected, and your account or contact information with the company
    What to expect: Outcomes vary by state. May result in investigation, enforcement action, or requirement for the company to change practices. No direct individual compensation in most cases.

    Search "[your state] attorney general consumer complaint" to find your state's direct complaint form

Provision details

Document information
Document
Noom Privacy Policy
Entity
Noom
Document last updated
May 5, 2026
Tracking information
First tracked
April 28, 2026
Last verified
July 9, 2026
Record ID
CA-P-014862
Document ID
CA-D-00397
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
fda3dc10dae1f5bff4e6c09096e6999baa24395c2dd36eadf4b77fef91c03e0f
Analysis generated
April 28, 2026 06:52 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Noom
Document: Noom Privacy Policy
Record ID: CA-P-014862
Captured: 2026-04-28 06:52:27 UTC
SHA-256: fda3dc10dae1f5bf…
URL: https://conductatlas.com/platform/noom/noom-privacy-policy/provision/CA-P-014862/collection-of-in-app-communications-content/
Accessed: Sept. 8, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Noom's Collection of In-App Communications Content clause do?

The collection of communications content is categorized as sensitive personal information in the policy and is included as a data category authorized for use across all stated purposes, including AI/ML development and advertising. This creates a distinct data category with separate handling implications under applicable wiretapping, communications privacy, and data protection statutes.

How does this clause affect you?

The agreement establishes that the content of messages sent through Noom's in-app chat and message board features is collected and retained, classified as sensitive personal information, and authorized for use across all stated purposes including product development, AI/ML development, and business operations.

Is ConductAtlas affiliated with Noom?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Noom.