Provision record
Noom · Noom Privacy Policy · View original document ↗

Noom uses data for product improvement and AI/ML development

High severity High confidence Explicit document language Common · 217 of 352 platforms

Key Facts

What does Noom use user data to do?
Noom uses user data to improve its products and services and to develop new products and services, including AI/ML.
Does Noom use user data to improve its products and services?
Noom uses user data to improve its products and services and to develop new products and services, including AI/ML.
Does Noom develop new products and services, including AI/ML?
Noom uses user data to improve its products and services and to develop new products and services, including AI/ML.
Stay ahead of the changes
Track Noom and get the diff the day its terms change.
Share 𝕏 Share in Share 🔒 PDF

This analysis describes what Noom's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

User data is used not only to provide the current service but also to build new products and AI/ML systems, which extends the scope of how data is used.

Interpretive note: The excerpt also lists user research (surveys, interviews) as a purpose. This is a secondary independent proposition omitted from the canonical claim and recorded here.

Clause Stability Stable

0
Changes
4
Months Monitored
Jul 10, 2026
First Seen
Jul 10, 2026
Last Seen
This clause type exists across 921 other provisions on other platforms.

Consumer impact (what this means for users)

If you use Noom, your data may be used to develop new products and services, including AI and machine learning systems, beyond delivering the service to you.

How other platforms handle this

GitHub Medium

We generate new information from other data we collect to derive likely preferences or other characteristics. For instance, we infer your general geographic location based on your IP address.

Mailchimp Medium

Mailchimp uses a combination of automated and human detection review processes to ensure that Members are complying with our Standard Terms of Use and this Acceptable Use Policy.

Microsoft Medium

We've distilled our commitment into six core values: Fairness Reliability and safety Privacy and security Transparency Accountability Inclusiveness

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
To improve our products and services and develop new products and services (including AI/ML) and conduct user research (surveys, interviews).

Excerpt from Noom's Privacy Policy

Applicable regulations

GDPR
European Union

Provision details

Document information
Document
Noom Privacy Policy
Entity
Noom
Document last updated
May 5, 2026
Tracking information
First tracked
April 28, 2026
Last verified
July 9, 2026
Record ID
CA-P-044879
Document ID
CA-D-00397
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
fda3dc10dae1f5bff4e6c09096e6999baa24395c2dd36eadf4b77fef91c03e0f
Analysis generated
April 28, 2026 06:52 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Noom
Document: Noom Privacy Policy
Record ID: CA-P-044879
Captured: 2026-04-28 06:52:27 UTC
SHA-256: fda3dc10dae1f5bf…
URL: https://conductatlas.com/platform/noom/noom-privacy-policy/provision/CA-P-044879/noom-uses-data-for-product-improvement-and-aiml-development/
Accessed: Aug. 18, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

Other risks in this policy

Related Analysis

Get the research letter

Companies change their terms quietly. We read every version and catch what actually changed. One email a week on the changes that matter and what they mean.

Frequently Asked Questions

What does Noom's Noom uses data for product improvement and AI/ML development clause do?

User data is used not only to provide the current service but also to build new products and AI/ML systems, which extends the scope of how data is used.

How does this clause affect you?

If you use Noom, your data may be used to develop new products and services, including AI and machine learning systems, beyond delivering the service to you.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 217 platforms. See the full comparison.

Is ConductAtlas affiliated with Noom?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Noom.