Nextdoor shares your personal data, including your neighborhood activity and inferred interests, with outside advertising companies to show you targeted ads both on Nextdoor and on other websites and apps.
This analysis describes what Nextdoor's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause establishes the operational mechanism by which Nextdoor monetizes its service through advertising partnerships, requiring the disclosure of user information to external advertising and analytics entities as part of its business model.
The updated footer no longer includes a direct link to the 'Do not Sell or Share My Personal Data' page. Previously, this link provided quick access to California Consumer Privacy Act (CCPA) opt-out controls from the footer menu. Users can likely still access these controls through the main Privacy Policy page or dedicated privacy settings, but the removal eliminates a prominent, footer-based navigation shortcut. You should verify whether this opt-out functionality remains accessible through other menu locations or settings.
View change record →Data about your neighborhood, your posts, and your inferred interests is shared with third-party advertisers who may use it to target you with ads on other platforms, creating a data trail extending well beyond the Nextdoor app.
How other platforms handle this
We may share your information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your information with third-party advertising p...
We may share your personal information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your personal information with busines...
We may share your personal information with third-party advertising partners. These companies may use information about your visits to our Services and other websites to show you relevant ads as you navigate the internet.
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"We share information with third-party advertising partners and analytics providers to show you relevant advertising on and off our platform. We may share your information with advertising partners who assist us in delivering advertising on our Services and on third-party platforms.— Excerpt from Nextdoor's Nextdoor Privacy Policy
(1) REGULATORY FRAMEWORK: Under CPRA §1798.120 and §1798.135, sharing personal information for cross-context behavioral advertising constitutes 'sharing' triggering the right to opt out; businesses must honor Global Privacy Control (GPC) signals as opt-out mechanisms per CPPA regulations effective 2023. GDPR Art. 6(1)(a) requires explicit consent for behavioral advertising; ePrivacy Directive Art. 5(3) governs cookie-based tracking for advertising. FTC Act Section 5 applies to deceptive advertising data practices. Enforced by CPPA, California AG, EU DPAs, ICO. (2)
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The clause establishes the operational mechanism by which Nextdoor monetizes its service through advertising partnerships, requiring the disclosure of user information to external advertising and analytics entities as part of its business model.
Data about your neighborhood, your posts, and your inferred interests is shared with third-party advertisers who may use it to target you with ads on other platforms, creating a data trail extending well beyond the Nextdoor app.
ConductAtlas has identified this type of provision across 28 platforms. See the full comparison.
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