Midjourney creates inferences about you — conclusions about your preferences, behaviors, and characteristics — based on how you use the service, and shares these inferences with third parties.
This analysis describes what Midjourney's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause establishes that inferred personal attributes—derived rather than directly observed—constitute permissible data categories under the privacy policy. This expands the scope of collectible data beyond transactional information to include behavioral and psychological profiling derived from user interactions.
The updated privacy policy removed language describing how Midjourney shares personal data, the security measures protecting that data, children's privacy safeguards, procedures for notifying users of policy changes, and links to related policies. Users no longer have explicit disclosure of these practices within the privacy policy itself. The removal of language on how policy changes are communicated may mean users have less notice of future privacy modifications than previously stated.
View change record →Midjourney builds behavioral profiles based on your usage and shares these inferred profiles with third parties, which may affect how you are targeted online. California residents can request access to and deletion of this inference data under CCPA.
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"11 Inferences Conclusions that could be used to create a profile reflecting an individual's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, aptitude. YES. YES— Excerpt from Midjourney's Midjourney Privacy Policy
Midjourney's CCPA disclosure table confirms collection and disclosure of 'Inferences' (Category 11), which under CPRA constitutes a category of sensitive personal information subject to enhanced consumer rights. Compliance teams should assess whether inference data sharing with advertising partners constitutes a 'sale' or 'sharing' triggering opt-out requirements, and whether CPRA's 'limit use of sensitive PI' right is being honored.
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The clause establishes that inferred personal attributes—derived rather than directly observed—constitute permissible data categories under the privacy policy. This expands the scope of collectible data beyond transactional information to include behavioral and psychological profiling derived from user interactions.
Midjourney builds behavioral profiles based on your usage and shares these inferred profiles with third parties, which may affect how you are targeted online. California residents can request access to and deletion of this inference data under CCPA.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Midjourney.