By submitting content for use in campaigns, Members grant Mailchimp a worldwide, royalty-free, sublicensable license to use, reproduce, modify, distribute, and create derivative works from that content in any format, including formats developed in the future.
This analysis describes what Mailchimp's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision establishes a broad content license from Members to Mailchimp covering adaptation, derivative works, and sublicensing rights across all current and future formats, which may affect Members who submit proprietary creative assets or client content to the platform.
Interpretive note: The duration of the content license relative to account termination is not clearly specified in the provided document text, creating interpretive uncertainty about post-termination license scope.
The agreement establishes that content submitted to Mailchimp for campaign use is licensed to Mailchimp on a worldwide, royalty-free basis with sublicensing rights. Members retain ownership of their content but grant Mailchimp broad rights to use and modify it in connection with service operations.
Cross-platform context
See how other platforms handle Mailchimp Intellectual Property Rights in Member Content and similar clauses.
Compare across platforms →"By submitting Content to Mailchimp for inclusion in your Campaign, you grant Mailchimp a worldwide, royalty-free, non-exclusive, sublicensable license to use, reproduce, adapt, modify, publish, translate, create derivative works from, distribute, perform and display such Content (in whole or part) and to incorporate such Content into other works in any format or medium now known or later developed.Excerpt from Mailchimp's Standard Terms of Use
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This provision establishes a broad content license from Members to Mailchimp covering adaptation, derivative works, and sublicensing rights across all current and future formats, which may affect Members who submit proprietary creative assets or client content to the platform.
The agreement establishes that content submitted to Mailchimp for campaign use is licensed to Mailchimp on a worldwide, royalty-free basis with sublicensing rights. Members retain ownership of their content but grant Mailchimp broad rights to use and modify it in connection with service operations.
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