This analysis describes what Luma AI's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause establishes that data deletion requests do not trigger immediate removal of all personal information retained by the entity. Post-deletion retention is conditioned on legal obligations, regulatory compliance requirements, and operational backup procedures, which may extend the duration of data storage beyond the account deletion date.
Users who request account deletion should be aware that personal information may remain in Luma AI's systems during legally mandated retention periods and within backup storage systems. The terms authorize this continued retention without requiring users to affirmatively consent to each retention circumstance.
How other platforms handle this
When you delete your WhatsApp account, your undelivered messages are deleted from our servers as well as any of your other information we no longer need to operate and provide our Services. Deleting your account will, for example, delete your account info and profile photo, delete you from all Whats...
We retain your personal information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. You may request deletion of your personal information by submitting a request through our privacy request form or by contacting us at pri...
We retain personal information for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period for personal information, we consider the amount, natur...
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"In certain cases, we also keep your information for legal reasons, including after your account has been deleted, for example to respond to a legal request or to comply with applicable law when we have a legal obligation to retain information, and to deal with and resolve requests and complaints related to data rights. Following the relevant retention period, personal information is deleted from storage. Copies of personal information may also remain for a limited time in the backup storage that we use to recover lost information in the event of an information loss event.— Excerpt from Luma AI's Luma AI Privacy Policy
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The clause establishes that data deletion requests do not trigger immediate removal of all personal information retained by the entity. Post-deletion retention is conditioned on legal obligations, regulatory compliance requirements, and operational backup procedures, which may extend the duration of data storage beyond the account deletion date.
Users who request account deletion should be aware that personal information may remain in Luma AI's systems during legally mandated retention periods and within backup storage systems. The terms authorize this continued retention without requiring users to affirmatively consent to each retention circumstance.
ConductAtlas has identified this type of provision across 2 platforms. See the full comparison.
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