Instacart · Instacart Terms of Service · View original document ↗

Dynamic and Variable Fee Structure

Medium severity Unique · 0 of 343 platforms
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Document Record

What it is

Instacart can change what it charges you for delivery and other services at any time, and some fees vary based on demand — similar to surge pricing — meaning the same order can cost different amounts at different times.

This analysis describes what Instacart's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This provision establishes Instacart's operational authority to adjust its fee structure unilaterally and dynamically. The authorization to vary fees based on demand and order attributes creates a variable pricing mechanism rather than fixed, predetermined rates.

Recent Activity

This document changed recently

Medium May 9, 2026

Instacart rewrote its entire Terms of Service, adding 367 new sentences including sections on AI-powered services, updated arbitration procedures, and revised data handling practices. The restructuring makes it harder to compare what changed because the entire document was reorganized.

View change record →

Consumer impact (what this means for users)

You may pay significantly different fees for the same order depending on time, demand, and factors Instacart does not fully disclose, and the company reserves the right to add new fee categories or change existing ones without prior notice.

How other platforms handle this

Wise Medium

We charge fees for our services, which are displayed at the time of your transaction and are also available on our pricing page. Fees may vary depending on the currency, amount, payment method, and destination. We reserve the right to change our fees at any time. We will provide notice of fee change...

Fiverr Medium

The service fee is calculated based on the order amount. For orders up to $200, the service fee is 5.5% + $0.50 (minimum $2.50). For orders above $200, the service fee is 5.5%.

Coinbase Medium

When you convert one cryptocurrency to another, Coinbase charges a spread of approximately 0.5% (higher or lower depending on market fluctuations) and a Coinbase Fee based on the size of the transaction and your region.

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Monitoring

Instacart has changed this document before.

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▸ View Original Clause Language DOCUMENT RECORD
"
Instacart may change the fees it charges for the Services, including but not limited to delivery fees, priority fees, service fees (including additional service fees and/or surcharges to help offset specific costs), direct-to-consumer shipping fees, long distance fees (for deliveries outside the delivery area for a Retailer), regulatory-related fees, bag fees, and special handling fees. Instacart may vary certain fees based on demand, order attributes, and/or other factors.

— Excerpt from Instacart's Instacart Terms of Service

ConductAtlas Analysis

Institutional analysis (Compliance & governance intelligence)

(1) REGULATORY FRAMEWORK: Implicates FTC Act Section 5 (15 U.S.C. §45) regarding adequate disclosure of dynamic pricing practices; California UCL (Business & Professions Code §17200) and CLRA (Civil Code §1770) regarding unfair or deceptive pricing practices; and state consumer protection laws in jurisdictions with specific price transparency or surge pricing disclosure requirements. The 'regulatory-related fees' category may also implicate truth-in-billing obligations under applicable state utility or telecommunications analogues. (2)

Full compliance analysis

Regulatory citations, enforcement risk, and due diligence action items.

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Applicable agencies

  • FTC
    The FTC has authority under Section 5 to investigate undisclosed or deceptive fee practices, including demand-based surcharges and the addition of new fee categories without adequate consumer notice.
    File a complaint →
  • State AG
    State Attorneys General have authority under state UDAP statutes to investigate dynamic pricing and fee disclosure practices that may constitute unfair or deceptive trade practices.
    File a complaint →

Provision details

Document information
Document
Instacart Terms of Service
Entity
Instacart
Document last updated
May 5, 2026
Tracking information
First tracked
April 18, 2026
Last verified
April 27, 2026
Record ID
CA-P-003410
Document ID
CA-D-00135
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
30a1ef722ca2f269aa634194339403244ed9043a7522c96cae21a5329951e4c8
Analysis generated
April 18, 2026 12:44 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Instacart
Document: Instacart Terms of Service
Record ID: CA-P-003410
Captured: 2026-04-18 12:44:42 UTC
SHA-256: 30a1ef722ca2f269…
URL: https://conductatlas.com/platform/instacart/instacart-terms-of-service/dynamic-and-variable-fee-structure/
Accessed: June 18, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Instacart's Dynamic and Variable Fee Structure clause do?

This provision establishes Instacart's operational authority to adjust its fee structure unilaterally and dynamically. The authorization to vary fees based on demand and order attributes creates a variable pricing mechanism rather than fixed, predetermined rates.

How does this clause affect you?

You may pay significantly different fees for the same order depending on time, demand, and factors Instacart does not fully disclose, and the company reserves the right to add new fee categories or change existing ones without prior notice.

Is ConductAtlas affiliated with Instacart?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Instacart.