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This analysis describes what General Motors's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated statement narrowed its definition of personal information from 'identifies, relates to, or could reasonably be linked to you' to 'describes, relates to, or could reasonably be linked to you.' This language change affects which information GM must treat as personal information under the policy. The revised de-identification section reorganizes prior language, now stating GM 'may use technical measures to remove information that could reasonably identify you or your vehicle' and requires 'the same safeguards from any third parties we share it with.' The policy clarifies that its protections apply to personal information dealers disclose to GM, but do not cover dealers' independent data practices. Cruise is no longer listed as a GM affiliate exempt from this privacy statement, though the scope of privacy protections for Cruise users depends on whether Cruise now operates under this statement or maintains separate privacy terms.
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The right to request restriction of processing of Personal Data or object to processing of Personal Data carried out pursuant to (i) a legitimate interest...or (ii) performance of a task in the public interest
Right to withdraw consent. Withdrawing consent does not affect the lawfulness of processing based on consent before withdrawal.
The right to object to the processing of your Personal Data, as allowed by applicable law
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"Opt-out of processing my Personal Information for targeted advertising (in California, this is called "Do Not Share My Personal Information")Excerpt from General Motors's GM Privacy Statement
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
Provision-level monitoring, governance timelines, and regulatory mapping built from archived source documents and historical version tracking.
The clause states: “Opt-out of processing my Personal Information for targeted advertising (in California, this is called "Do Not Share My Personal Information")”
ConductAtlas has identified this type of provision across 295 platforms. See the full comparison.
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