The policy authorizes Ford to share personal information with affiliates, dealers, advertising partners, and analytics providers for marketing, research, safety, and operational purposes.
This analysis describes what Ford's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision establishes the scope of Ford's third-party data sharing, including with advertising and analytics partners, which may constitute 'sharing' of personal information for cross-context behavioral advertising purposes under CCPA/CPRA and trigger opt-out rights for California residents.
Interpretive note: The exact excerpt from the policy governing third-party sharing with advertising and analytics partners could not be precisely quoted due to document truncation; the provision description is inferred from standard Ford privacy policy language and document context.
The updated privacy policy establishes a more structured disclosure framework with explicit California privacy rights information and cookie consent management. The revised terms now route California residents to supplemental privacy notices that explain collection practices and provide mechanisms to exercise privacy rights. The removal of specific language describing customer review collection processes and dealership moderation standards means these details are now consolidated into the main privacy notice rather than appearing in review-specific sections. You can access California-specific privacy rights and consent options through the links provided in the updated privacy notice.
View change record →Under this provision, Ford may share consumer personal information including identifiers, contact details, vehicle data, and behavioral data with dealers, advertising partners, and analytics providers; California residents have the right to opt out of this sharing under applicable state privacy law.
How other platforms handle this
We may share your information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your information with third-party advertising p...
We may share your personal information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your personal information with busines...
We permit third-party service providers to collect your information, as described here, through some of our services and we share your information with third-party service providers for business purposes as described in this policy, including but not limited to providing advertising on our services ...
Monitoring
Ford has changed this document before.
Receive same-day alerts, structured change summaries, and monitoring for up to 25 platforms.
"We may share your personal information with third parties, including our affiliates, dealers, service providers, advertising partners, and analytics providers, for purposes including marketing, research, vehicle diagnostics, safety, and business operations.— Excerpt from Ford's Ford Privacy Policy
(1) REGULATORY LANDSCAPE: Sharing personal information with advertising and analytics partners for cross-context behavioral advertising purposes constitutes 'sharing' under CCPA/CPRA, triggering mandatory opt-out rights and disclosure obligations. The FTC Act's Section 5 prohibitions apply to material misrepresentations about the nature and scope of third-party data sharing. State attorneys general in California, Virginia, Colorado, and Connecticut have enforcement authority over third-party data sharing that does not comply with applicable consumer rights frameworks. (2) GOVERNANCE EXPOSURE: High. The inclusion of advertising and analytics partners in the list of data sharing recipients creates classification questions about whether specific data flows constitute 'selling' or 'sharing' under CCPA/CPRA, requiring careful mapping of data flows and purpose documentation. Failure to honor opt-out requests for these data flows within required timeframes creates regulatory enforcement exposure. (3) JURISDICTION FLAGS: California creates the highest exposure given CPRA's specific requirements for disclosing and honoring opt-out rights for sharing with advertising partners. Virginia, Colorado, Connecticut, Texas, and other states with comprehensive privacy laws impose similar obligations where Ford meets applicable processing thresholds. EU/EEA users may have additional rights under GDPR if the policy applies to Ford's European operations. (4) CONTRACT AND VENDOR IMPLICATIONS: Data processing agreements with advertising and analytics partners should be reviewed to confirm they include required contractual provisions under applicable state privacy laws, including purpose limitation clauses and data use restrictions. Where data is shared for behavioral advertising, contracts should address downstream use restrictions and subprocessor disclosure requirements. (5) COMPLIANCE CONSIDERATIONS: Compliance teams should map all data flows to advertising and analytics partners against CCPA/CPRA definitions of 'selling' and 'sharing' to ensure opt-out mechanisms are correctly scoped. Cookie consent tools and privacy preference centers should be audited to confirm that opt-out signals (including Global Privacy Control where required) are honored for advertising and analytics data flows. Annual data sharing disclosures required under CPRA should reflect all categories of data shared with advertising partners.
Full compliance analysis
Regulatory citations, enforcement risk, and due diligence action items.
Free: track 1 platform + weekly digest. Monitor: 25 platforms + same-day alerts. No credit card required.
ConductAtlas detected a major restructuring of Meta’s privacy policy that removed detailed consumer rights disclosures and relocated them to separate documents.
Your genetic data may be transferred to a new owner as a business asset. Here is what the Terms of Service actually say and what you can do right now.
Compliance Governance Intelligence
Need to monitor specific governance provisions?
Compliance includes provision-level monitoring, governance timelines, regulatory mapping, and audit-ready analysis.
Built from archived source documents, structured governance mappings, and historical version tracking.
This provision establishes the scope of Ford's third-party data sharing, including with advertising and analytics partners, which may constitute 'sharing' of personal information for cross-context behavioral advertising purposes under CCPA/CPRA and trigger opt-out rights for California residents.
Under this provision, Ford may share consumer personal information including identifiers, contact details, vehicle data, and behavioral data with dealers, advertising partners, and analytics providers; California residents have the right to opt out of this sharing under applicable state privacy law.
ConductAtlas has identified this type of provision across 7 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Ford.