The policy discloses that Ford collects precise geolocation data from connected vehicles and mobile devices and classifies this data as sensitive personal information under applicable law.
This analysis describes what Ford's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision discloses collection of precise geolocation as a sensitive personal information category, which under CPRA and similar state laws may require specific consent mechanisms, disclosure obligations, and opt-out or opt-in rights distinct from general personal information.
Interpretive note: The precise excerpt could not be directly confirmed from the truncated document; the provision is described based on standard Ford privacy policy language and document context, and specific opt-in versus opt-out consent requirements depend on the jurisdiction and purpose of geolocation use.
The updated privacy policy establishes a more structured disclosure framework with explicit California privacy rights information and cookie consent management. The revised terms now route California residents to supplemental privacy notices that explain collection practices and provide mechanisms to exercise privacy rights. The removal of specific language describing customer review collection processes and dealership moderation standards means these details are now consolidated into the main privacy notice rather than appearing in review-specific sections. You can access California-specific privacy rights and consent options through the links provided in the updated privacy notice.
View change record →This new provision elevates precise geolocation to its own dedicated high-severity provision, emphasizing Ford's collection of this data from both vehicles and mobile devices with explicit legal classification.
View full change record →Under this provision, Ford collects precise geolocation from connected vehicles and mobile devices; under CPRA and similar state laws, consumers in applicable jurisdictions may have the right to limit the use and disclosure of this sensitive personal information category.
How other platforms handle this
At Ledger, earning and maintaining our users' trust is a top priority. That's why we are deeply committed not only to protecting your privacy and securing your personal data, but also to being fully transparent about how we handle it.
We may display advertisements on our Services and those advertisements may be targeted to your interests based on your personal information. We may share your personal information with advertising partners for interest-based advertising purposes. You may opt out of interest-based advertising by visi...
Geolocation Information
Monitoring
Ford has changed this document before.
Receive same-day alerts, structured change summaries, and monitoring for up to 25 platforms.
"Precise geolocation is considered sensitive personal information under applicable law. We collect precise geolocation data from your connected vehicle and mobile device when you use our services.— Excerpt from Ford's Ford Privacy Policy
(1) REGULATORY LANDSCAPE: CPRA classifies precise geolocation as sensitive personal information requiring specific use limitation disclosures and, in some contexts, opt-out rights for use beyond the primary disclosed purpose. Washington state's location privacy law imposes additional restrictions on collection and sharing of location data. The FTC has identified location data sharing as a priority enforcement area under Section 5 of the FTC Act. (2) GOVERNANCE EXPOSURE: High. Precise geolocation collected from connected vehicles and mobile devices represents one of the highest-sensitivity categories under multiple state privacy frameworks. Sharing this data with dealers, advertising partners, or analytics providers requires specific contractual and disclosure obligations under CPRA and similar statutes. Inadequate consent or opt-out mechanisms for sensitive geolocation data creates direct regulatory enforcement exposure. (3) JURISDICTION FLAGS: California creates the most immediate exposure under CPRA's sensitive personal information framework. Washington state's location privacy requirements may apply to data collected from Washington-state users. Illinois, Texas, and other states with location-specific protections may impose additional obligations depending on Ford's processing activities in those jurisdictions. (4) CONTRACT AND VENDOR IMPLICATIONS: Any vendor or partner receiving precise geolocation data from Ford must be assessed for compliance with applicable data protection requirements, including purpose limitation, security standards, and consumer rights request obligations. Contracts with advertising and analytics partners that receive location data should include specific use restrictions aligned with CPRA sensitive personal information requirements. (5) COMPLIANCE CONSIDERATIONS: Compliance teams should confirm that the consent and opt-out mechanisms for precise geolocation collection and sharing meet CPRA's sensitive personal information use limitation requirements. A separate disclosure and opt-out mechanism may be required for geolocation data used for advertising purposes. Data retention and deletion policies for geolocation records should be reviewed against applicable state law minimization requirements.
Full compliance analysis
Regulatory citations, enforcement risk, and due diligence action items.
Free: track 1 platform + weekly digest. Monitor: 25 platforms + same-day alerts. No credit card required.
Compliance Governance Intelligence
Need to monitor specific governance provisions?
Compliance includes provision-level monitoring, governance timelines, regulatory mapping, and audit-ready analysis.
Built from archived source documents, structured governance mappings, and historical version tracking.
This provision discloses collection of precise geolocation as a sensitive personal information category, which under CPRA and similar state laws may require specific consent mechanisms, disclosure obligations, and opt-out or opt-in rights distinct from general personal information.
Under this provision, Ford collects precise geolocation from connected vehicles and mobile devices; under CPRA and similar state laws, consumers in applicable jurisdictions may have the right to limit the use and disclosure of this sensitive personal information category.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Ford.