This analysis describes what Faire's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated terms expand the types of data collected and how that data is used and shared. For retailers, Faire now explicitly collects inferred or predicted business attributes (store type, category) and implements automated decision-making to determine credit limits and payment terms based on credit risk assessment. Business profile information, including store type, location, and engagement data, may now be displayed to other marketplace users and Brands to facilitate ordering and transactions. For users applying for Faire Pay, the policy now authorizes collection of Social Security numbers and employment information, shared with Lead Bank for credit assessment. You can review your account privacy settings to limit visibility of certain profile information to other users.
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to object to profiling activities based on our own legitimate interests
"You may opt-out of targeted advertising by clicking the "Cookie Policy" link on our homepage and locating the Cookies Settings link.Excerpt from Faire's Privacy Policy
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
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The clause states: “You may opt-out of targeted advertising by clicking the "Cookie Policy" link on our homepage and locating the Cookies Settings link.”
ConductAtlas has identified this type of provision across 290 platforms. See the full comparison.
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