California residents and residents of certain other US states have additional privacy rights including the right to know what data is collected, opt out of the sale or sharing of their personal information, and request deletion of their data.
If you live in California or another state with a comprehensive privacy law, you have legally enforceable rights that go beyond standard eBay privacy protections, including the right to stop eBay from sharing your data with advertisers.
Section 13 of the Notice engages CCPA/CPRA, Virginia CDPA, Colorado CPA, Connecticut CTDPA, and other state privacy frameworks. Compliance teams should ensure eBay's opt-out mechanisms, response procedures, and data mapping practices satisfy all applicable state-specific requirements, including mandatory response timeframes and prohibition on retaliation for rights exercise.
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eBay collects an extensive range of personal data including financial details, government IDs, biometric data (for sellers), browsing behavior, and location data, and shares this information with advertising partners, payment processors, and other third parties for targeted marketing and fraud detection. Consumers' messages sent through eBay's platform may be filtered and scanned, and their data may be transferred internationally across eBay's global affiliates. You can manage your communication preferences, advertising settings, and submit data rights requests through eBay's Privacy Center at https://www.ebayinc.com/company/privacy-center/privacy-contact/.