This analysis describes what Chase's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Users' banking relationship data — including transactional history and account types — is actively used to target advertising, meaning sensitive financial behavior informs ad delivery.
Interpretive note: The excerpt uses 'often determined,' which is a qualifying hedge indicating this is not the exclusive method; this qualifier is preserved in the evidence span but the canonical claim does not speculate on other methods.
Advertisements shown to users are selected based on their Chase account data and transactional information, not solely on general browsing behavior.
How other platforms handle this
we may share, or permit third party online advertising networks and other third-party services, to collect, information about your use of our Services over time so that they may display ads that may be relevant to your interests...
If you enable location data for the mobile version of our services...we may use your location data to serve you geo-targeted ads for employers and other advertisers that are local to you.
When you visit our website, we may share some personal identifiers such as cookies and other tracking technologies for analytics and to personalize your experience with targeted ads as described herein.
"Which advertisements you see is often determined using the information we or our affiliates, service providers and other companies...including information about your relationships with us (e.g., types of accounts held, transactional information...Excerpt from Chase's Privacy Notice
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Users' banking relationship data — including transactional history and account types — is actively used to target advertising, meaning sensitive financial behavior informs ad delivery.
Advertisements shown to users are selected based on their Chase account data and transactional information, not solely on general browsing behavior.
ConductAtlas has identified this type of provision across 147 platforms. See the full comparison.
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