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CCPA Financial Incentives Notice

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This analysis describes what Calm's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Under California privacy law, entities offering financial incentives must disclose the collection practices, provide opt-in and opt-out mechanisms, and establish that the value exchange is reasonably related to the personal information collected. This provision satisfies CCPA disclosure requirements by detailing the personal information categories collected and establishing that incentive values are proportionate to data collection.

Consumer impact (what this means for users)

Users who participate in financial incentive programs authorize Calm to collect identifiers and usage information tied to their participation, with the option to opt out of ongoing benefits at any time. The terms establish that incentive values are reasonably calculated relative to the personal information provided, which establishes the proportionality standard under CCPA requirements.

How other platforms handle this

Garmin Medium

If you are a California resident, you have the right to know what personal information we collect, use, and disclose about you; the right to request deletion of your personal information; the right to opt out of the sale or sharing of your personal information; the right to correct inaccurate person...

Ledger Medium

At Ledger, earning and maintaining our users' trust is a top priority. That's why we are deeply committed not only to protecting your privacy and securing your personal data, but also to being fully transparent about how we handle it.

Strava Medium

We may display advertisements on our Services and those advertisements may be targeted to your interests based on your personal information. We may share your personal information with advertising partners for interest-based advertising purposes. You may opt out of interest-based advertising by visi...

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▸ View Original Clause Language DOCUMENT RECORD
"
Notice of Financial Incentives: We offer various financial incentives. For example, we may provide incentives to customers who participate in a survey or provide testimonials. When you participate in a financial incentive, we collect personal information from you, such as identifiers (like your name and email address) and information about your experiences using the Services. You can opt into a financial incentive by following the sign-up or participation instructions provided, and, for any ongoing benefits, you can opt out at any time, such as by following the unsubscribe instructions in the applicable program's terms or by contacting us. In some cases, we may provide additional terms and conditions for a financial incentive, which we will provide to you when you sign up. The value of your personal information is reasonably related to the value of the offer or discount presented to you.

— Excerpt from Calm's Calm Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
GDPR
European Union
HIPAA
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Calm Privacy Policy
Entity
Calm
Document last updated
May 5, 2026
Tracking information
First tracked
May 8, 2026
Last verified
May 11, 2026
Record ID
CA-P-006618
Document ID
CA-D-00218
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
6b81368a982bdbc72c1c75ee7ed70374d68d979bedcaaa382c4440f59aef9243
Analysis generated
May 8, 2026 12:04 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Calm
Document: Calm Privacy Policy
Record ID: CA-P-006618
Captured: 2026-05-08 12:04:34 UTC
SHA-256: 6b81368a982bdbc7…
URL: https://conductatlas.com/platform/calm/calm-privacy-policy/ccpa-financial-incentives-notice/
Accessed: June 10, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Low
Categories

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Frequently Asked Questions

What does Calm's CCPA Financial Incentives Notice clause do?

Under California privacy law, entities offering financial incentives must disclose the collection practices, provide opt-in and opt-out mechanisms, and establish that the value exchange is reasonably related to the personal information collected. This provision satisfies CCPA disclosure requirements by detailing the personal information categories collected and establishing that incentive values are proportionate to data collection.

How does this clause affect you?

Users who participate in financial incentive programs authorize Calm to collect identifiers and usage information tied to their participation, with the option to opt out of ongoing benefits at any time. The terms establish that incentive values are reasonably calculated relative to the personal information provided, which establishes the proportionality standard under CCPA requirements.

Is ConductAtlas affiliated with Calm?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Calm.