Atlassian · Atlassian Privacy Policy · View original document ↗

Targeted Marketing And Advertising Data Use

Medium severity High confidence Explicitdocumentlanguage Common · 277 of 352 platforms
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This analysis describes what Atlassian's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Your personal information and usage data are used not only to operate the Services but to target you with advertising and support Atlassian's business development.

Interpretive note: The excerpt lists several independent purposes. The canonical claim foregrounds marketing and targeted advertising as the primary purpose; analysis, research, promotional activities, and business development are recorded in omitted_material.

Consumer impact (what this means for users)

Atlassian may use your information and how you use its Services to send you targeted advertising and conduct marketing and promotional activities.

How other platforms handle this

MyFitnessPal Medium

We use your personal information to send you newsletters and other promotional communications, including information about MyFitnessPal's new offerings, features, offers, events, webinars, and other information.

Lyft Medium

To grow the Lyft Platform and to share partner opportunities that are relevant to you, we use your personal information, including information we infer about you or receive from marketing parties, to provide Lyft and third party marketing, advertising, and promotions...

Notion Medium

if you register a Notion account or associate a Notion account with an email address provisioned by your organization, we may obtain information from third party data enrichment providers to help us to better tailor business-to-business marketing...

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▸ View Original Clause Language DOCUMENT RECORD
"
We use information about you and how you use the Services for analysis, research and communications relating to marketing (including targeted advertising of products that may interest you), promotional activities, and business development.

— Excerpt from Atlassian's Atlassian Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
Colorado AI Act
US-CO
CAN-SPAM
United States Federal
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union

Provision details

Document information
Document
Atlassian Privacy Policy
Entity
Atlassian
Document last updated
May 5, 2026
Tracking information
First tracked
May 8, 2026
Last verified
May 12, 2026
Record ID
CA-P-057308
Document ID
CA-D-00708
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
8a1c5acb713e644f1bae9303aa9bc97bc64e447bd57ce9ec70ff0d9b296b971e
Analysis generated
May 8, 2026 04:39 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Atlassian
Document: Atlassian Privacy Policy
Record ID: CA-P-057308
Captured: 2026-05-08 04:39:00 UTC
SHA-256: 8a1c5acb713e644f…
URL: https://conductatlas.com/platform/atlassian/atlassian-privacy-policy/provision/CA-P-057308/targeted-marketing-and-advertising-data-use/
Accessed: July 12, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Atlassian's Targeted Marketing And Advertising Data Use clause do?

Your personal information and usage data are used not only to operate the Services but to target you with advertising and support Atlassian's business development.

How does this clause affect you?

Atlassian may use your information and how you use its Services to send you targeted advertising and conduct marketing and promotional activities.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 277 platforms. See the full comparison.

Is ConductAtlas affiliated with Atlassian?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Atlassian.