This analysis describes what Apple App Store's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
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At the end of the retention period, personal information will be deleted, destroyed, or deidentified.
We will promptly destroy personal information at the end of the retention period, as described above. When we destroy personal information, we do so in a way that prevents that information from being restored or reconstructed.
We will retain your Personal Information for as long as we need it to provide you with access to our Services or to fulfill the purposes for which it was collected...
"When assessing retention periods, we first carefully examine whether it is necessary to retain the personal data collected and, if retention is required, work to retain the personal data for the shortest possible period permissible under law.Excerpt from Apple App Store's Apple Privacy Policy
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The clause states: “When assessing retention periods, we first carefully examine whether it is necessary to retain the personal data collected and, if retention is required, work to retain the personal data for the shortest possible period permissible under law.”
ConductAtlas has identified this type of provision across 267 platforms. See the full comparison.
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