This analysis describes what Apple App Store's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause establishes that Apple App Store's advertising platform maintains a separation between first-party and third-party data for the specific purpose of targeted advertising, limiting cross-context behavioral profiling.
Users are not targeted with advertising through a combination of Apple App Store's data and third-party data by Apple App Store's advertising platform.
How other platforms handle this
To grow the Lyft Platform and to share partner opportunities that are relevant to you, we use your personal information, including information we infer about you or receive from marketing parties, to provide Lyft and third party marketing, advertising, and promotions...
We use your personal information to send you newsletters and other promotional communications, including information about MyFitnessPal's new offerings, features, offers, events, webinars, and other information.
Monitoring
Apple App Store has changed this document before.
Receive same-day alerts, structured change summaries, and monitoring for up to 25 platforms.
"Apple's advertising platform does not track you, meaning that it does not link user or device data collected from our apps with user or device data collected from third parties for targeted advertising...— Excerpt from Apple App Store's Apple Privacy Policy
We read the privacy policies and terms of service of 38 AI platforms. Here is what they say about training, retention, arbitration, and liability.
Compliance Governance Intelligence
Need to monitor specific governance provisions?
Compliance includes provision-level monitoring, governance timelines, regulatory mapping, and audit-ready analysis.
Built from archived source documents, structured governance mappings, and historical version tracking.
The clause establishes that Apple App Store's advertising platform maintains a separation between first-party and third-party data for the specific purpose of targeted advertising, limiting cross-context behavioral profiling.
Users are not targeted with advertising through a combination of Apple App Store's data and third-party data by Apple App Store's advertising platform.
ConductAtlas has identified this type of provision across 276 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Apple App Store.