Provision record
Apple App Store · Apple Developer Agreement · View original document ↗

Apple Trademark Guidelines restrict use of marks

High severity High confidence Explicit document language Common · 256 of 352 platforms

Key Facts

What does Apple App Store provide guidance on using in marketing and reference materials, websites, products, and packaging?
Apple App Store provides guidance on using Apple trademarks, service marks, or images in marketing and reference materials, websites, products, and packaging.
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This analysis describes what Apple App Store's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Use of Apple's trademarks, service marks, and images across a broad range of surfaces is subject to designated guidance, limiting how developers and others may reference Apple brands.

Clause Stability Stable

0
Changes
3
Months Monitored
Jul 10, 2026
First Seen
Jul 10, 2026
Last Seen
This clause type exists across 2585 other provisions on other platforms.

Consumer impact (what this means for users)

The guidance controls how Apple-branded marks and images may appear in developer materials and products that users encounter.

How other platforms handle this

Segment Medium

Twilio will not use your name, logo, or a description of your use case(s) on Twilio's website, earnings release and calls, or marketing or promotional materials without your prior written consent.

ActiveCampaign Medium

You hereby grant ActiveCampaign a nonexclusive, royalty-free, worldwide, fully-paid, and sub-licensable license to use your name and any of your trade names, trademarks, logos and other proprietary marks or words pursuant to this Section.

Tinder Medium

Tinder grants you a personal, worldwide, royalty-free, non-assignable, non-exclusive, revocable, and non-sublicensable license to access and use our Services for purposes as intended by Tinder and permitted by these Terms and applicable laws.

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
Guidance on using Apple trademarks, service marks, or images in your marketing and reference materials, websites, products, and packaging.

Excerpt from Apple App Store's Apple Developer Agreement

Provision details

Document information
Document
Apple Developer Agreement
Entity
Apple App Store
Document last updated
May 5, 2026
Tracking information
First tracked
May 11, 2026
Last verified
July 9, 2026
Record ID
CA-P-053797
Document ID
CA-D-00668
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
e6b0a134ff042c8f7a256f4e0c6dd71e1d42fc087c9d960521bbbff01169b876
Analysis generated
May 11, 2026 05:45 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Apple App Store
Document: Apple Developer Agreement
Record ID: CA-P-053797
Captured: 2026-05-11 05:45:31 UTC
SHA-256: e6b0a134ff042c8f…
URL: https://conductatlas.com/platform/apple-app-store/apple-developer-agreement/provision/CA-P-053797/apple-trademark-guidelines-restrict-use-of-marks/
Accessed: Aug. 18, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Apple App Store's Apple Trademark Guidelines restrict use of marks clause do?

Use of Apple's trademarks, service marks, and images across a broad range of surfaces is subject to designated guidance, limiting how developers and others may reference Apple brands.

How does this clause affect you?

The guidance controls how Apple-branded marks and images may appear in developer materials and products that users encounter.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 256 platforms. See the full comparison.

Is ConductAtlas affiliated with Apple App Store?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Apple App Store.