This analysis describes what Ancestry's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause establishes specific categorical prohibitions on sharing Genetic Information with named third-party types, and conditions any marketing or advertising use on a separate, explicit consent.
Interpretive note: The canonical claim merges two closely related prohibitions from a single sentence; they are not wholly independent propositions but rather two limbs of the same restriction on Genetic Information use.
The updated policy introduces new data collection and processing practices. Ancestry now explicitly discloses that it collects information from interactions with AI-powered support assistants, in addition to human communications. The policy adds a new photo face-grouping feature that creates abstract numerical representations of images to organize your photo gallery, available with your express consent; Ancestry states it does not retain these representations. The policy also adds SMS messaging as a communication channel, available if you expressly opt in. You can decline the face-grouping feature and SMS messaging by not providing express consent.
View change record →Your Genetic Information will not be shared with third-party marketers, insurers, or employers; any use for marketing or personalized advertising requires your separate, explicit consent.
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Don't share false or misleading claims that could cause harm.
Prohibited User Content includes...material that...constitutes intentionally false and inaccurate information...or promotes information that you know is false or misleading or promotes illegal activities...
You may not use Third-Party Content displayed using our web-search feature to (i) copy, store, archive, cache, or create a database of the Outputs, (ii) redistribute, resell, or sublicense the Third-Party Content...
"Ancestry does not share your Genetic Information with third-party marketers, insurance companies, or employers, and we will not use your Genetic Information for marketing or personalized advertising without your separate, explicit consent.Excerpt from Ancestry's Privacy Statement
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The clause establishes specific categorical prohibitions on sharing Genetic Information with named third-party types, and conditions any marketing or advertising use on a separate, explicit consent.
Your Genetic Information will not be shared with third-party marketers, insurers, or employers; any use for marketing or personalized advertising requires your separate, explicit consent.
ConductAtlas has identified this type of provision across 237 platforms. See the full comparison.
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