Adobe's privacy policy explains what personal information it collects when you use its products (like Photoshop, Acrobat, or Creative Cloud), how it uses and shares that data, and what rights you have over it. Adobe collects a wide range of data including your name, email, payment details, how you use its apps, and in some cases biometric information like face or voice data. You have rights to access, delete, or opt out of certain uses of your data, and Adobe provides opt-out tools on its privacy choices page.
Technical Summary
The Adobe Privacy Policy governs the collection, use, disclosure, and retention of personal information across Adobe's websites, software, and cloud-based services for consumer and enterprise contexts. It establishes Adobe Inc. (North America), Adobe KK (Japan), and Adobe Systems Software Ireland Limited (rest of world) as jurisdictionally distinct data controllers. The policy describes collection of identifiers, biometric data, usage analytics, content, and inferred data; discloses sharing with third-party advertisers, data brokers, and the Adobe family of companies; and enumerates user rights including access, deletion, correction, and opt-out of certain processing. Notable provisions include content scanning for illegal material, machine learning analysis of user content subject to opt-out, biometric data collection for certain features, and data transfers across national borders with Standard Contractual Clauses as a safeguard.
Adobe can collect biometric data such as faceprints and voiceprints when you use certain photo organisation or voice features, and may also collect facial images and voice recordings if you visit an Adobe office.
Adobe automatically scans files and content you store in its cloud services for illegal material, abuse, intellectual property issues, and safety concerns, and human reviewers may also review flagged content.
Adobe may analyse the content you create or store using automated machine learning techniques to improve its products and services, though you can opt out of this.
Adobe shares your personal information with advertisers, advertising networks, social media platforms, data brokers, and other third-party partners, in some cases to show you targeted ads based on your behaviour on Adobe's websites and apps.
Adobe transfers your personal information across international borders, including to the United States, and uses mechanisms like Standard Contractual Clauses to make these transfers legally permissible.
Adobe uses 'legitimate interests' as its legal justification for a wide range of data processing activities including marketing analytics, content analysis, fraud detection, and sharing data with third parties.
Adobe restricts use of its services by children and has specific provisions for educational institutions using Adobe products with students, including separate privacy notices for K-12 use.
Adobe retains your personal information for as long as your account is active or as needed to provide services, comply with legal obligations, resolve disputes, and enforce agreements.
Adobe allows you to sign in using social media accounts like Facebook, and shares information about your behaviour on Adobe sites with social media platforms for advertising purposes.
If Adobe is acquired, merges with another company, or sells a business unit, your personal information may be transferred to the new owner as part of that transaction.
Added March 20, 2026
Cross-platform context
See how other platforms handle Biometric Data Collection and similar clauses.