ActiveCampaign · ActiveCampaign Terms of Service · View original document ↗

ActiveCampaign May Use Content to Train and Improve Services

High severity High confidence Explicitdocumentlanguage Common · 276 of 352 platforms
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This analysis describes what ActiveCampaign's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Users' Marketing Content—which may include sensitive campaign data—can be accessed and used internally by ActiveCampaign for purposes beyond delivering the immediate service.

Consumer impact (what this means for users)

Your Marketing Content may be viewed, copied, and used internally by ActiveCampaign for service training, improvement, and issue detection.

How other platforms handle this

Google Cloud Medium

We evaluate Service Data to help us improve the performance and functionality of Cloud Services.

Roblox Medium

Where the law allows us to, we may use the content you and other users have posted for training or to help us to improve the way we filter content on our platform.

MyFitnessPal Medium

We use your personal information to send you newsletters and other promotional communications, including information about MyFitnessPal's new offerings, features, offers, events, webinars, and other information.

See all platforms with this clause type →

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▸ View Original Clause Language DOCUMENT RECORD
"
As a part of the Services, we may view, copy, and internally use Marketing Content to help us train and improve the Services, including their functionality and effectiveness for you and your campaigns, as well as to assist us in detecting issues.

— Excerpt from ActiveCampaign's ActiveCampaign Terms of Service

Provision details

Document information
Document
ActiveCampaign Terms of Service
Entity
ActiveCampaign
Document last updated
May 20, 2026
Tracking information
First tracked
May 20, 2026
Last verified
July 9, 2026
Record ID
CA-P-070268
Document ID
CA-D-00894
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
f7dfd1e4d5a889bc878cfbec5c4e17da2cdadb27ad37f45f4c8e6ec8ac371543
Analysis generated
May 20, 2026 14:01 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: ActiveCampaign
Document: ActiveCampaign Terms of Service
Record ID: CA-P-070268
Captured: 2026-05-20 14:01:24 UTC
SHA-256: f7dfd1e4d5a889bc…
URL: https://conductatlas.com/platform/activecampaign/activecampaign-terms-of-service/provision/CA-P-070268/activecampaign-may-use-content-to-train-and-improve-services/
Accessed: July 12, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does ActiveCampaign's ActiveCampaign May Use Content to Train and Improve Services clause do?

Users' Marketing Content—which may include sensitive campaign data—can be accessed and used internally by ActiveCampaign for purposes beyond delivering the immediate service.

How does this clause affect you?

Your Marketing Content may be viewed, copied, and used internally by ActiveCampaign for service training, improvement, and issue detection.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 276 platforms. See the full comparison.

Is ConductAtlas affiliated with ActiveCampaign?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by ActiveCampaign.