Old version
June 15, 2026 08:42 UTC
fa45dcc9c647d973f1c0a652eff06fb88dcb2d623a771c397c8db30ddff1b2d1
CA-V-003842
New version
June 17, 2026 00:16 UTC
c4d2292e9776ea770a4ca8fc32464a5b2b046aa9cdaa6acf7915abf46a3450b7
CA-V-003923
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Change Summary
SoFi updated its privacy preference center to provide more detailed disclosure about tracking technologies and user control mechanisms. The revised notice explicitly states that SoFi uses cookies, pixels, and other tracking technologies to collect information and shares this data with social media, advertising, and analytics partners. The updated terms clarify that strictly necessary cookies cannot be disabled as they enable core site functions, while optional cookies allow users to toggle performance and targeting cookies off.
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0Privacy Policies | SoFi Log In Contact Us Products Loans Student Loan Refinancing Medical Resident Refinancing Parent PLUS Refinancing Medical Professional Refinancing Law and MBA Refinancing SmartStart Refinancing Private Student Loans Undergraduate Student Loans Graduate Student Loans Law School Loans MBA Loans Health Professions Loans Parent Student Loans Medical and Veterinary Loans Dental Loans STEM Loans Auto Loan Refinance Personal Loans Home Improvement Loans Credit Card Consolidation Loans Family Planning Loans Travel Loans Wedding Loans Mortgage Loans Home Purchase Loans Mortgage Refinance Cash-Out Refinance Jumbo Loans FHA Loans VA Loans Mortgage Preapproval Mortgage Rates Home Equity Home Equity Loans HELOC Investing Invest Self-Directed Investing Robo Investing Retirement Accounts (IRAs) Stock Trading IPO Investing Fractional Shares ETFs Credit Cards Credit Cards Everyday Cash Rewards Card Essential Card Unlimited 2% Card Premium Membership SoFi Plus Banking Banking Checking Account High Yield Savings Account International Money Transfers Crypto Crypto Insurance Insurance Auto Insurance Life Insurance Homeowners Insurance Renters Insurance Estate Planning Financial Insights Financial Insights Credit Score Monitoring Budgeting and Spending Property Tracking Investment Portfolio Summary Debt Summary Business Solutions SoFi at Work Small Business Financing Line of Credit Equipment Financing Startup Loans Business Checking Business Credit Card Browse all products SoFi Plus Member Benefits Member Benefits As a SoFi member, you get access to exclusive benefits designed to help set you up for success with your money, community, and career.0Privacy Policies | SoFi Skip To Main Content Accessible Menu - Main Log In Contact Us Products Loans Student Loan Refinancing Medical Resident Refinancing Parent PLUS Refinancing Medical Professional Refinancing Law and MBA Refinancing SmartStart Refinancing Private Student Loans Undergraduate Student Loans Graduate Student Loans Law School Loans MBA Loans Health Professions Loans Parent Student Loans Medical and Veterinary Loans Dental Loans STEM Loans Auto Loan Refinance Personal Loans Home Improvement Loans Credit Card Consolidation Loans Family Planning Loans Travel Loans Wedding Loans Mortgage Loans Home Purchase Loans Mortgage Refinance Cash-Out Refinance Jumbo Loans FHA Loans VA Loans Mortgage Preapproval Mortgage Rates Home Equity Home Equity Loans HELOC Investing Invest Self-Directed Investing Robo Investing Retirement Accounts (IRAs) Stock Trading IPO Investing Fractional Shares ETFs Credit Cards Credit Cards Everyday Cash Rewards Card Essential Card Unlimited 2% Card Premium Membership SoFi Plus Banking Banking Checking Account High Yield Savings Account International Money Transfers Crypto Crypto Insurance Insurance Auto Insurance Life Insurance Homeowners Insurance Renters Insurance Estate Planning Financial Insights Financial Insights Credit Score Monitoring Budgeting and Spending Property Tracking Investment Portfolio Summary Debt Summary Business Solutions SoFi at Work Small Business Financing Line of Credit Equipment Financing Startup Loans Business Checking Business Credit Card Browse all products SoFi Plus Member Benefits Member Benefits As a SoFi member, you get access to exclusive benefits designed to help set you up for success with your money, community, and career.
58TLS 1.2 Encrypted Equal Housing Lender Privacy Preference Center When you visit any website, it may store or retrieve information on your browser, mostly in the form of cookies.58TLS 1.2 Encrypted Equal Housing Lender We use pixels and other tracking technologies to collect your information and actions to enhance site navigation, personalize content, analyze site usage, and assist in marketing efforts.
59This information might be about you, your preferences or your device and is mostly used to make the site work as you expect it to.59We share this information with social media, advertising, and analytics partners.
60The information does not usually directly identify you, but it can give you a more personalized web experience.60If you do not make a selection, you agree to our use of these technologies.
61Because we respect your right to privacy, you can choose not to allow some types of cookies.61Privacy Policy Decline all optional Accept all Privacy Preference Center We use cookies, pixels, and other tracking technologies to collect and capture information you provide to us and information about your interaction with our site to enhance site navigation, personalize content, analyze your use of our sites and assist in our marketing efforts.
62Click on the different category headings to find out more and change our default settings.62We share this information with our social media, advertising, and analytics partners.
63However, blocking some types of cookies may impact your experience of the site and the services we are able to offer.63The information collected might relate to you, your preferences, or your device.
64More information Allow All Manage Consent Preferences Functional Cookies Functional Cookies These cookies enable the website to provide enhanced functionality and personalisation.64However, you can choose not to enable these cookies/tools.
65They may be set by us or by third party providers whose services we have added to our pages.65You cannot opt-out of Strictly Necessary Cookies as they are deployed in order to ensure the proper functioning of our website (such as prompting the cookie banner and remembering your settings, to log into your account, to redirect you when you log out, etc.).
66If you do not allow these cookies then some or all of these services may not function properly.66To opt out, toggle the button that appears to the right of each cookie category (it will be gray when opted out).
67Performance Cookies Performance Cookies We use different tools so that we can measure and improve the performance of our site.67SoFi Privacy Policy Allow All Manage Consent Preferences Strictly Necessary Cookies Always Active These cookies are necessary for the website to function and cannot be switched off in our systems.
68They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms.
69You can set your browser to block or alert you about these cookies, but some parts of the site will not then work.
70Optional Cookies Optional Cookies Performance Cookies Switch Label label We use different tools so that we can measure and improve the performance of our site.
70Strictly Necessary Cookies Always Active These cookies are necessary for the website to function and cannot be switched off in our systems.73Targeting Cookies Switch Label label Targeting cookies track users' actions and are used to identify users between different websites.
71They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms.Removed
72You can set your browser to block or alert you about these cookies, but some parts of the site will not then work.Removed
73Targeting Cookies Targeting Cookies Targeting cookies track users' actions and are used to identify users between different websites.Removed
80Back Clear checkbox label label Apply Cancel Consent Leg.Interest Switch Label label Switch Label label Switch Label label Reject All Confirm My Choices80Back Clear checkbox label label Apply Cancel Consent Leg.Interest Switch Label label Switch Label label Switch Label label Confirm My Choices Opens in new window PDF Download Word Download Excel Download PowerPoint Download Document Download
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