Old version
June 12, 2026 07:18 UTC
d0ade2f5b00feb8376dc350f766531efe458dc96254c2ddd7f032be10e4dfd0f
CA-V-003739
New version
July 9, 2026 00:01 UTC
c0c49f013e1bb2dd1fa883d161d2b79a60a5914fddbd230bcaa0df5e2cfaa86e
CA-V-004622
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Change Summary
OpenAI updated its privacy policy on July 9, 2026 to explicitly disclose advertising-related data use for Free and Go users. The policy now states that OpenAI receives information from advertisers and data partners, which is used to personalize ads and measure ad effectiveness on its Services. The updated language establishes a dedicated section describing ad personalization purposes and adds user controls in account settings to manage which data is used for ad targeting.
low severity
6 Sentences added
2 Sentences removed
11 Sentences modified
165 Sentences before
169 Sentences after
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0Privacy policy | OpenAI Select language English (United States) العربية አማርኛ հայերեն বাংলা bosanski български မြန်မာ català hrvatski čeština dansk Nederlands eesti فارسی suomi français (Canada) français (France) ქართული Deutsch Ελληνικά ગુજરાતી हिन्दी magyar íslenska Indonesia Gaeilge italiano 日本語 ಕನ್ನಡ Kazakh 한국어 latviešu lietuvių Macedonian Melayu മലയാളം Malti मराठी Mongolian norsk bokmål polski português (Brasil) português (Portugal) română русский slovenčina slovenščina српски (Србија) Soomaali español (Latinoamérica) español (España) Kiswahili svenska Filipino தமிழ் తెలుగు ไทย Türkçe українська اردو Tiếng Việt 中文 (中国) 中文 (台灣) 中文 (香港) Updated: April 28, 2026 Privacy policy 1.0US privacy policy | OpenAI Select language English (United States) العربية አማርኛ հայերեն বাংলা bosanski български မြန်မာ català hrvatski čeština dansk Nederlands eesti فارسی suomi français (Canada) français (France) ქართული Deutsch Ελληνικά ગુજરાતી हिन्दी magyar íslenska Indonesia Gaeilge italiano 日本語 ಕನ್ನಡ Kazakh 한국어 latviešu lietuvių Macedonian Melayu മലയാളം Malti मराठी Mongolian norsk bokmål polski português (Brasil) português (Portugal) română русский slovenčina slovenščina српски (Србија) Soomaali español (Latinoamérica) español (España) Kiswahili svenska Filipino தமிழ் తెలుగు ไทย Türkçe українська اردو Tiếng Việt 中文 (中国) 中文 (台灣) 中文 (香港) Updated: May 18, 2026 US privacy policy 1.
14Useful resources Table of contents 1.14Useful resources 1.
27Useful resources For individuals in the European Economic Area, United Kingdom, and Switzerland, you can read this version ⁠ of our Privacy Policy.27Useful resources ( Previous version ⁠ ) For individuals in the European Economic Area, United Kingdom, and Switzerland, you can read this version of our Privacy Policy.
28For individuals in the Republic of Korea, please refer to the Korea Addendum ⁠ .Removed
56We may receive information from advertisers and other data partners, which we use for purposes including to help us measure and improve the effectiveness of ads shown to Free and Go users on our Services.
57For example, we could receive information about purchases you make from these advertisers.
59How we use Personal Data We use Personal Data for the following purposes: To provide, analyse, and maintain our Services, for example to respond to your questions for ChatGPT; To improve and develop our Services and conduct research, for example to develop new features; To personalize and customize your experience across our Services, for example to provide you with more relevant Content; To communicate with you, including to respond to your questions, and send you information about our Services and events, for example about changes or improvements to the Services; To promote our products and services to you through direct marketing and on third-party properties, and to assess the effectiveness of those efforts, subject to your choices and controls ( learn more ⁠ (opens in a new window) ); Identify your contacts who use our Services when you choose to connect your contacts and update you if they join our Services later; To prevent fraud, illegal activity, or misuses of our Services, and to protect the security of our systems and Services, including by monitoring any Content submitted or exchanged on our platforms (learn more here ⁠ ); and To comply with legal obligations and to protect the rights, privacy, safety, or property of our users, OpenAI, or third parties, for instance to prevent harm to you or others, or to estimate your age to give you an age-appropriate experience.60How we use Personal Data We use Personal Data for the following purposes: To provide, analyse, and maintain our Services, for example to respond to your questions for ChatGPT; To improve and develop our Services and conduct research, for example to develop new features; To personalize and customize your experience across our Services, for example to provide you with more relevant Content; For Free and Go users, to personalize the ads you see on our Services (subject to your settings), and to measure the effectiveness of ads shown on our Services.
61Learn more ⁠ (opens in a new window) about ads on our services; To communicate with you, including to respond to your questions, and send you information about our Services and events, for example about changes or improvements to the Services; To promote our products and services to you through direct marketing and on third-party properties, and to assess the effectiveness of those efforts, subject to your choices and controls ( learn more ⁠ (opens in a new window) ); Identify your contacts who use our Services when you choose to connect your contacts and update you if they join our Services later; To prevent fraud, illegal activity, or misuses of our Services, and to protect the security of our systems and Services, including by monitoring any Content submitted or exchanged on our platforms (learn more here ⁠ ); and To comply with legal obligations and to protect the rights, privacy, safety, or property of our users, OpenAI, or third parties, for instance to prevent harm to you or others, or to estimate your age to give you an age-appropriate experience.
99Depending on applicable law, you may be able to choose which cookies are used when you use our Services, and you can make choices about the use of your information for purposes of promoting our products and services to you on third-party properties ( learn more ⁠ (opens in a new window) ).101Depending on applicable law, you may be able to choose which cookies are used when you use our Services, and you can make choices about the use of your information for purposes of promoting our products and services to you on third-party properties (l earn more ⁠ (opens in a new window) ).
102For Free and Go users, you can use the advertising controls in your account settings to control what data we use to personalize the ads we show you on our Services.
110You can exercise some of these rights through your OpenAI account using the tools described in the Data controls section, or you can submit your request through privacy.openai.com ⁠ (opens in a new window) or to dsar@openai.com .113You can exercise some of these rights through your OpenAI account using the tools described in the Data controls ⁠ section, or you can submit your request through privacy.openai.com ⁠ (opens in a new window) or to dsar@openai.com ⁠ .
111You can contact our data protection officer at dpo@openai.com .114You can contact our data protection officer at dpo@openai.com ⁠ .
115If you notice that ChatGPT output contains factually inaccurate information about you and you would like to request a correction or removal of the information, you can submit these requests through privacy.openai.com ⁠ (opens in a new window) or to dsar@openai.com , and we will consider your request based on applicable law and the technical capabilities of our models.118If you notice that ChatGPT output contains factually inaccurate information about you and you would like to request a correction or removal of the information, you can submit these requests through privacy.openai.com ⁠ (opens in a new window) or to dsar@openai.com ⁠ , and we will consider your request based on applicable law and the technical capabilities of our models.
133Category of Personal Data Use of Personal Data Disclosure of Personal Data We collect the following information, as described above: Identifiers, such as your name, contact details, IP address, and other device identifiers Commercial information, such as your transaction history Network activity information, such as how you interact with our Services, including Log Data, Usage Data, and information about the device you use to access the Services Content, including your prompts and content you upload to the Services and interactions and messages with other users Communication Information, such as your contact information when you send us email Contact Data if you choose to connect your device contacts Geolocation data, such as the general area from which your device accesses our Services based on information like its IP address, or precise location information you choose to provide Other Account Information, such as your account credentials, payment information, date of birth, and profile picture Other Information You Provide, such as if you choose to participate in our events or surveys or when you provide us or a vendor operating on our behalf with information to establish your identity or age.136Category of Personal Data Use of Personal Data Disclosure of Personal Data We collect the following information, as described above: Identifiers, such as your name, contact details, IP address, and other device identifiers Commercial information, such as your transaction history Network activity information, such as how you interact with our Services, including Log Data, Usage Data, and information about the device you use to access the Services Content, including your prompts and content you upload to the Services and interactions and messages with other users Communication Information, such as your contact information when you send us email Contact Data if you choose to connect your device contacts Geolocation data, such as the general area from which your device accesses our Services based on information like its IP address, or precise location information you choose to provide Other Account Information, such as your account credentials, and payment information, date of birth, and profile picture Other Information You Provide, such as if you choose to participate in our events or surveys or when you provide us or a vendor operating on our behalf with information to establish your identity or age.
134We use this information for the following purposes, as described above: Provide, analyze, and maintain our Services Improve and develop our Services and conduct research, including using your Content to train our models (subject to your control) To personalize and customize your experience across our Services Communicate with you, including to respond to your questions, and send you information about our Services and events, for example about changes or improvements to the Services or offers or information that may interest you To identify your contacts who use our Services when you choose to connect your contacts and update you if they join our Services later.137We use this information for the following purposes, as described above: Provide, analyze, and maintain our Services Improve and develop our Services and conduct research, including using your Content to train our models (subject to your control) To personalize and customize your experience across our Services For Free and Go users, subject to your controls, to personalize the ads you see on our Services and measure the effectiveness of ads shown on our Services.
138Learn more.
139Communicate with you, including to respond to your questions, and send you information about our Services and events, for example about changes or improvements to the Services or offers or information that may interest you To identify your contacts who use our Services when you choose to connect your contacts and update you if they join our Services later.
140If you’re not logged in, you can opt out using the Manage Cookies link on our website.145If you’re not logged in, you can opt out within Settings > Data Controls on ChatGPT or using the Your Privacy Choices link ⁠ on our website.
146You can exercise these privacy rights described in this section by submitting a request through privacy.openai.com ⁠ (opens in a new window) or to dsar@openai.com .Removed
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