How 236 platforms handle Data Collection provisions in their legal documents.
Biometric data is among the most sensitive personal information — it is unique to you and cannot be changed if compromised. Several US states (Illinois, Texas, Washington) have strict laws governing its collection.
This means Amazon is building a detailed profile of your behavior every time you visit its site or use its apps, which is used for advertising and personalization without requiring you to actively share anything.
This provision explicitly names neural data — a novel and emerging data category — alongside biometrics, signaling heightened protection for data types that are increasingly regulated under state and national law.
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