When you upload content to YouTube, you give YouTube a free, worldwide, permanent license to use, copy, distribute, and make money from your content as part of its business.
This analysis describes what YouTube Ads's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
You retain ownership on paper, but YouTube can use your videos commercially — including in ads and promotions — without paying you, unless a separate deal exists.
Creators and everyday users lose significant control over how their uploaded content is used, and YouTube can monetize it globally without direct compensation under these terms.
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You grant us and our legal successors the right to store, archive, parse, and display Your Content, and make incidental copies, as necessary to provide the Service, including improving the Service over time. This license includes the right to do things like copy it to our database and make backups; ...
By submitting or posting Student Content on or through the Service, you grant us a worldwide, non-exclusive license (with the right to sublicense) to use, reproduce, distribute, access, view, crop, resize, copy, license, transmit, broadcast, and publicly perform and publicly display copies of your S...
you grant Chegg and our affiliates, licensees, distributors, agents, representatives and other entities or individuals authorized by Chegg, a non-exclusive, worldwide, perpetual, unlimited, irrevocable, royalty-free, fully sublicensable (through multiple tiers) and fully transferable right to exerci...
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"By providing Content to the Service, you grant to YouTube a worldwide, non-exclusive, royalty-free, sublicensable and transferable license to use that Content (including to reproduce, distribute, prepare derivative works, display and perform it) in connection with the Service and YouTube's (and its successors' and Affiliates') business, including for the purpose of promoting and redistributing part or all of the Service.— Excerpt from YouTube Ads's YouTube Terms of Service
The sublicensable, transferable, royalty-free license with no defined expiration raises IP ownership and revenue-sharing compliance concerns for business accounts and creators with existing licensing arrangements.
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You retain ownership on paper, but YouTube can use your videos commercially — including in ads and promotions — without paying you, unless a separate deal exists.
Creators and everyday users lose significant control over how their uploaded content is used, and YouTube can monetize it globally without direct compensation under these terms.
ConductAtlas has identified this type of provision across 16 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by YouTube Ads.