Provision record
Walgreens · Walgreens Privacy Policy · View original document ↗

Interest-Based Advertising and Third-Party Behavioral Profiling

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Document Record

What it is

The policy states that third-party advertising networks place cookies on users' devices to collect data and build behavioral profiles for targeted advertising on Walgreens' website and third-party websites, and that some of these networks participate in opt-out programs operated by the Digital Advertising Alliance and Network Advertising Initiative.

This analysis describes what Walgreens's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This provision authorizes third-party advertising networks to build behavioral profiles from user data collected across Walgreens and unaffiliated websites, and discloses that opting out of interest-based advertising does not stop data collection for analytics and fraud prevention purposes.

Consumer impact (what this means for users)

Under this provision, third-party advertising networks operating on Walgreens' website may collect user data across sessions and websites to build behavioral profiles for targeted advertising. The policy states that opting out of interest-based advertising stops ad personalization but not the continued collection of user data for other permitted purposes including analytics.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Opt Out of Arbitration
    Visit the Digital Advertising Alliance opt-out page at youradchoices.com/control or the Network Advertising Initiative opt-out page at thenai.org/how-to-opt-out/ to opt out of interest-based advertising from participating third-party networks.

Cross-platform context

See how other platforms handle Interest-Based Advertising and Third-Party Behavioral Profiling and similar clauses.

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▸ View Original Clause Language DOCUMENT RECORD
"
We may also use third-party advertising networks to serve advertisements on our behalf. The cookies received with the banner advertisements served by these networks may be used to collect and build behavioral profiles by these companies to deliver targeted advertisements on our website and unaffiliated websites. [...] These third-party advertisers may be participants in the Digital Advertising Alliance and/or the Network Advertising Initiative, which allow users to opt out of ad targeting from participating companies.

Excerpt from Walgreens's Privacy Policy

ConductAtlas Analysis

Institutional analysis (regulatory & governance intelligence)

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Applicable agencies

  • Federal Trade Commission (ftc)
    Oversees unfair or deceptive business practices and can investigate companies that mislead consumers about data collection, sharing, or use.
    Who can file: Anyone affected by the company's practices (US or international)
    What you need: Your account details, a timeline of relevant events, and a description of the specific issue
    What to expect: Complaints inform FTC enforcement priorities and investigations but do not result in individual resolution or compensation
    File a complaint →

Provision details

Document information
Document
Walgreens Privacy Policy
Entity
Walgreens
Document last updated
May 5, 2026
Tracking information
First tracked
July 9, 2026
Last verified
July 9, 2026
Record ID
CA-P-016001
Document ID
CA-D-00607
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
0f6950919c3da86eab3e4508cb5f4a2245adf341abd12140770ea06252d7325e
Analysis generated
July 9, 2026 09:20 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Walgreens
Document: Walgreens Privacy Policy
Record ID: CA-P-016001
Captured: 2026-07-09 09:20:15 UTC
SHA-256: 0f6950919c3da86e…
URL: https://conductatlas.com/platform/walgreens/walgreens-privacy-policy/provision/CA-P-016001/interest-based-advertising-and-third-party-behavioral-profiling/
Accessed: Sept. 21, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Walgreens's Interest-Based Advertising and Third-Party Behavioral Profiling clause do?

This provision authorizes third-party advertising networks to build behavioral profiles from user data collected across Walgreens and unaffiliated websites, and discloses that opting out of interest-based advertising does not stop data collection for analytics and fraud prevention purposes.

How does this clause affect you?

Under this provision, third-party advertising networks operating on Walgreens' website may collect user data across sessions and websites to build behavioral profiles for targeted advertising. The policy states that opting out of interest-based advertising stops ad personalization but not the continued collection of user data for other permitted purposes including analytics.

Is ConductAtlas affiliated with Walgreens?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Walgreens.