Provision record
Vercel AI · Vercel Privacy Notice · View original document ↗

Use of Information for Targeted Advertising

High severity Medium confidence Common · 272 of 352 platforms

Key Facts · in the document’s own words

What may Vercel AI use user information to do?
“We may use your information to provide you with content and/or features that match your interests and preferences. We advertise our Services through third parties, and may use cookies and other tracking technologies to support targeted advertising...”
Version CA-V-006410, captured Sept. 4, 2026 · live source ↗
Our reading, not the document’s words
Vercel AI may use user information to provide content or features that match user interests and preferences, and may use cookies and other tracking technologies to support targeted advertising through third parties.
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This analysis describes what Vercel AI's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The claim establishes that user information and tracking technologies may be used for targeted advertising purposes involving third parties, which has direct implications for user data flows outside Vercel AI.

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Interpretive note: The canonical claim merges two independent propositions from the excerpt. The primary proposition is targeted advertising via third parties and tracking technologies; the interest-matched content provision is secondary. Both are retained but ordinarily would be stated separately.

Consumer impact (what this means for users)

Vercel AI may use your information and deploy cookies or other tracking technologies to match content to your interests and to support targeted advertising carried out through third parties.

How other platforms handle this

Instacart Medium

We use your Personal Information to carry out sales and business transactions in which information held by us is among the assets transferred or is otherwise relevant to the evaluation, negotiation or completion...

DoorDash Medium

For Legal Reasons and Policy Compliance, including to comply with our obligations under applicable law and to respond to valid legal process (e.g., requests or orders from law enforcement, courts, regulators and other government agencies)...

Uber Medium

Personalizing marketing content, communications and ads relating to Uber products and services, and those offered by other companies.

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
We may use your information to provide you with content and/or features that match your interests and preferences. We advertise our Services through third parties, and may use cookies and other tracking technologies to support targeted advertising...

Excerpt from Vercel AI's Vercel Privacy Notice

Applicable regulations

Colorado AI Act
US-CO
EU AI Act - High Risk Provisions
EU

Provision details

Document information
Document
Vercel Privacy Notice
Entity
Vercel AI
Date stated by the document
June 1, 2026
As printed in Vercel AI’s text (version CA-V-006410), not a ConductAtlas date.
Tracking information
First captured by ConductAtlas
May 5, 2026
Text quoted from version
CA-V-006410, captured Sept. 4, 2026
Record ID
CA-P-047486
Document ID
CA-D-000548
Evidence Provenance
Source URL
Wayback Machine
Extracted-text SHA-256 (version CA-V-006410)
6033091b4ed6d4b1635badcb7d7483fc3c7175413868332f05bbf77cbbc29d22
Analysis generated
July 9, 2026 08:47 UTC
Methodology
Evidence
✓ Excerpt found in version CA-V-006410, captured Sept. 4, 2026 (checked Oct. 5, 2026)
Citation Record
Entity: Vercel AI
Document: Vercel Privacy Notice
Record ID: CA-P-047486
Version: CA-V-006410
Captured: 2026-09-04 01:31:34 UTC
SHA-256: 6033091b4ed6d4b1…
URL: https://conductatlas.com/platform/vercel-ai/vercel-privacy-notice/provision/CA-P-047486/use-of-information-for-targeted-advertising/
Accessed: Oct. 13, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

Other risks in this policy

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Frequently Asked Questions

What does Vercel AI's Use of Information for Targeted Advertising clause do?

The claim establishes that user information and tracking technologies may be used for targeted advertising purposes involving third parties, which has direct implications for user data flows outside Vercel AI.

How does this clause affect you?

Vercel AI may use your information and deploy cookies or other tracking technologies to match content to your interests and to support targeted advertising carried out through third parties.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 272 platforms. See the full comparison.

Is ConductAtlas affiliated with Vercel AI?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Vercel AI.