Vercel uses cookies and similar tracking tools to monitor how you use its website and platform, collecting technical details like your IP address, browser, and which pages you visit.
This analysis describes what Vercel AI's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Cookie and tracking data can build a detailed profile of your behavior on Vercel's platform, and this data may be shared with advertising and analytics partners as described elsewhere in the policy.
Interpretive note: The specific categories of cookies used and whether affirmative consent is obtained before non-essential cookies are activated is not fully detailed in the policy text, creating uncertainty about compliance with ePrivacy requirements.
The updated policy establishes a new mechanism for resolving privacy disputes related to Data Privacy Framework transfers. Users in the EU, UK, and EEA who have unresolved privacy complaints can now submit them to VeraSafe for independent review, which will be conducted free of charge. Additionally, the policy introduces an explicit Right to Restriction, permitting users to request that Vercel limit processing of their personal information or restrict further disclosures in certain instances, particularly for sensitive information. You can file a complaint with VeraSafe by submitting required information at https://www.verasafe.com/privacy-services/dispute-resolution/submit-dispute/.
View change record →Your browsing behavior on Vercel's website, including pages visited and device details, is tracked through cookies and may be shared with third-party advertising partners, creating a behavioral profile that can be used for targeted advertising.
How other platforms handle this
If you choose to reveal any personal information about yourself to other users, you do so at your own risk. We strongly encourage you to use caution in disclosing any personal information online.
When you are asked to provide information, you may decline to do so; but if you choose not to provide information that is necessary to provide some of our Services, you may not be able to use those Services.
to object to profiling activities based on our own legitimate interests
"We use cookies, web beacons, and other tracking technologies to collect information about your use of our website and services. This information may include your IP address, browser type, operating system, referring URLs, and pages visited.Excerpt from Vercel AI's SDK Privacy
(1) REGULATORY LANDSCAPE: This provision engages the EU ePrivacy Directive (Cookie Law) and GDPR consent requirements for non-essential cookies, enforced by EU supervisory authorities.
Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
Get the research letter
Companies change their terms quietly. We read every version and catch what actually changed. One email a week on the changes that matter and what they mean.
Cookie and tracking data can build a detailed profile of your behavior on Vercel's platform, and this data may be shared with advertising and analytics partners as described elsewhere in the policy.
Your browsing behavior on Vercel's website, including pages visited and device details, is tracked through cookies and may be shared with third-party advertising partners, creating a behavioral profile that can be used for targeted advertising.
ConductAtlas has identified this type of provision across 289 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Vercel AI.