This analysis describes what TikTok's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This prohibition directly restricts how users may present AI-generated content, requiring disclosure of AI origin and preserving integrity markers such as watermarks.
Users are prohibited from passing off AI-generated output as human-generated and from removing, obscuring, or altering watermarks that indicate AI origin.
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AI outputs may be incomplete, inaccurate, outdated, inappropriate, or inconsistent and may change over time. They are not a substitute for professional advice...You are responsible for your use of Outputs...
the Output from the Generative AI Features may not be unique across users, and the Generative AI Features may generate or return the same or similar Output to Walmart or a third party
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"Represent, imply or otherwise create an impression that your Output is human-generated or otherwise generated without the use of AI, including by removing, obscuring, or altering any watermarks...— Excerpt from TikTok's TikTok Terms of Service
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This prohibition directly restricts how users may present AI-generated content, requiring disclosure of AI origin and preserving integrity markers such as watermarks.
Users are prohibited from passing off AI-generated output as human-generated and from removing, obscuring, or altering watermarks that indicate AI origin.
ConductAtlas has identified this type of provision across 215 platforms. See the full comparison.
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